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Coffee Break with Game-Changers, presented by SAP

Coffee Break with Game-Changers, presented by SAP

Wednesday at 8 AM Pacific/11 AM Eastern

January 11th 2012:Customer Experience Edge: Your New Competition

With social media and smartphones fueling consumers’ expectations and enabling them to impact your brand, the customer experience is now your competitive battleground. Everyone has a customer experience horror story. What’s the buzz about your company? Are you prepared to put customers at the center of your thinking to transform them into your best advocates? Meet Reza Soudagar, Vinay Iyer and Dr. Volker G. Hildebrand, authors of The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable, and Positive Experience for Your Customers. Based on market research

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Featured Guests

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Reza Soudagar

Reza Soudagar, Senior Director for CRM Solution Marketing at SAP, has more than two decades in business consulting, IT strategy, and the development of customer relationship management (CRM) solutions. He held senior leadership positions at Accenture and Oracle, serving clients in high-tech and communications industries, and was responsible for a number of products in Oracle's CRM suite. Currently, Reza is an executive in SAP's global marketing unit and focuses on customer experience. He earned Bachelor's and Master's degrees in Electrical Engineering from the École Polytechnique Fédérale de Lausanne and completed an executive education program at Harvard Business School.
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Vinay Iyer

Vinay Iyer, Vice President of Global Marketing at SAP, brings more than 20 years of experience as an engineer, product manager, sales and business development manager, and marketer to this book. Prior to SAP, Vinay held roles in product marketing and product management for over five years at Siebel Systems in the United States and in Europe. He is a frequent speaker at customer engagement conferences and is now championing SAP’s rapid growth in the overall customer experience management space. Vinay holds a master’s degree in Electrical Engineering and an MBA from the Wharton Business School.
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Volker G. Hildebrand

Dr. Volker G. Hildebrand, Vice President for CRM Solutions at SAP, has two decades of experience as a CRM expert, researcher, author, professor, and software industry professional. With a doctorate in business economics, an MBA from the University of Mannheim, and a degree in business and technology from the University of Stuttgart, he has been an instructor and pioneering researcher on how to optimize the relationship between a customer and its suppliers. He has served as a CRM consultant for large international companies and held SAP leadership positions in sales, marketing, and product management for CRM and e-commerce applications. Volker is the author of several books and over 100 artic
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https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap 25/10/2017 08:00 25/10/2017 09:00 Coffee Break with Game-Changers, presented by SAP https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap With social media and smartphones fueling consumers’ expectations and enabling them to impact your brand, the customer experience is now your competitive battleground. Everyone has a customer experience horror story. What’s the buzz about your company? Are you prepared to put customers at the center of your thinking to transform them into your best advocates? Meet Reza Soudagar, Vinay Iyer and Dr. Volker G. Hildebrand, authors of The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable, and Positive Experience for Your Customers. Based on market research, case studies and statistics, they will explain how to combine strategy, leadership, organizational change, and technology to develop highly valued products and services, transform your customers into loyal evangelists, and convert emotionally-bonded customers into profits. Pour a cup of Joe, Earl or OJ and join us for food for thought on The Customer Experience as Competitive Game-Changer. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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