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The Leader and The Muse: Inspired Personal Branding

The Leader and The Muse: Inspired Personal Branding

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August 09th 2013:Build Your Brand in 9 Minutes a Day with William Arruda

Join host, Rasheryl McCreary, and her guest, personal branding guru, William Arruda, CEO of Reach Personal Branding and best-selling author of ‘Career Distinction’, as they discuss his new book, ‘Ditch. Dare. Do!’. ‘Ditch. Dare. Do!’ is a quick-start guide and deep-dive instruction manual created by William and co-author, Deb Dib, for time-strapped executives and employers who need to leverage the power of personal branding. Step-by-step, William will guide you through the Ditch. Dare. Do! Nine-Minute Brand Plan, a revolutionary concept of small but meaningful actions that you can ex

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Featured Guest

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William Arruda

As a thought-leader, William Arruda is a spokesperson on personal branding, social media and leadership. He is credited with turning the concept of personal branding into a global industry. One of the most sought after speakers on the topic, he has delivered hundreds of keynotes in 27 countries on six continents. Combining his 25 years of branding experience with his passion for people, he founded Reach, the global leader in personal branding with representatives around the world. He has appeared on BBC TV, the Discovery Channel, Fox News Live and NPR and he’s been featured in countless publications including Time, Fast Company, the Wall Street Journal and Entrepreneur. He is the bestselli
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