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Coffee Break with Game-Changers, presented by SAP

Coffee Break with Game-Changers, presented by SAP

Wednesday at 8 AM Pacific/11 AM Eastern

August 21st 2013:Fashion Retailer Alert: Delight Millennials or Die! – Part 1

The buzz: Millennials are here. Retailers, watch out. Tom Julian, Doneger Group: “Millennials have become the most racially diverse, most educated, self-expressive, liberal, upbeat generation to date. They have impacted shopping/commerce, the work environment, social media platforms, and lifestyle behavior around technology.” Greg Girard, IDC: “Savvy retailers are evolving and melding digital and physical omnichannel assets to engage millennials, the vanguard of a pervasive digital persona touching nearly every aspect of 21st century life. Retailers that don't will soon be ‘out of fashion’.

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Featured Guests

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Tom Julian

Tom Julian is the Director of Strategic Business Development for The Doneger Group. A veteran of the fashion industry for more than 20 years, he was the founder and president of brand consultancy Tom Julian Group for five years. His prior roles include trend director positions with major advertising agencies. Tom is a branding expert who brings a strategic discipline to Doneger’s retail and merchandising consulting practice, working with department stores and specialty chains. Follow Tom on thedonegergroup.tumblr.com.
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Greg Girard

Greg Girard, Program Director, IDC Retail Insights Merchandising, Marketing, and Retail Analytics Strategies, leads IDC’s Global Omnichannel Retail Analytics Advisory Service. His research helps retailers find opportunities to improve their ability to make decisions with current, accurate, comprehensives, and trusted analytics. He explores opportunities to improve customer engagement with better analytics in merchandising, marketing, fulfillment, and commerce. Since great analytics are useful only if applied well, Greg focuses on people and processes as well. He has been involved in retail technology for 20 years as an analyst, retail technology executive, and co-founder of a social media c
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Friderika “Frida” Wollweber

Friderika “Frida” Wollweber is the founder of Fashion Seduction Blog (www.fashionseduction.com), dedicated to her style and interest in luxury fashion. Frida discovered this passion while growing up in a family specializing in leather accessories and watching her grandfather make handbags. She is now starting her own handbag label, Cucuka (www.cucuka.com). Frida gained luxury retail experience working in Germany and London for Prada, Burberry and Mulberry. Having worked for Prada in Selfridges, named the world’s best department store four years in a row, Frida is conscious of the service she delivers, and expects the same when shopping for herself. This focus led her to the London College of
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Li Gong

Li Gong is Vice President of Product in SAP AppHaus, an SAP product innovation team in Silicon Valley, CA. He is passionate about using smart and simple-to-use technology to improve people's lives. Li launched the My Runway initiative and mobile app in the U.S. and China with the goal of making online and offline fashion shopping easier. He has also worked in the areas of helping the bottom billion of poor people and intercultural relations. Li holds a Ph.D. degree in communication (consumer psychology and human-computer interaction) from Stanford University.
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https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap 25/10/2017 08:00 25/10/2017 09:00 Coffee Break with Game-Changers, presented by SAP https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap The buzz: Millennials are here. Retailers, watch out. Tom Julian, Doneger Group: “Millennials have become the most racially diverse, most educated, self-expressive, liberal, upbeat generation to date. They have impacted shopping/commerce, the work environment, social media platforms, and lifestyle behavior around technology.” Greg Girard, IDC: “Savvy retailers are evolving and melding digital and physical omnichannel assets to engage millennials, the vanguard of a pervasive digital persona touching nearly every aspect of 21st century life. Retailers that don't will soon be ‘out of fashion’.” Frida Wollweber, Cucuka: “Retailers be alert, millennials’ expectations are high! Offer your finger, they will take your hand. Listen, don’t talk. Gain their trust and they will treat you well.” Li Gong, SAP: “Fashionista millennials say, ‘I don't want to see products on a model or mannequin. I want to see how other girls wear them’.” Hear Fashion Retailer Alert: Delight Millennials or Die! – Part 1 VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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