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Straight-Up with Chris: Real Talk on Business and Parenthood

Straight-Up with Chris: Real Talk on Business and Parenthood

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September 12th 2013:5 Things Businesses get Wrong on Social Media

Your business has embraced the importance of being active in Social Media, but are you being effective? Twitter, Facebook, LinkedIn, Instagram, Tumblr, Vine, which platform is right for your business? Are you broadcasting instead of engaging? How do you connect with your clients and build your business? What are the metrics of success? Many businesses prohibit their employees from accessing social media sites, discouraging them from building their own personal brands. Is that productive? Has the CEO taken the time to become knowledgeable about Social Media? Ted Rubin, leading Social Marketing

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Featured Guest

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Ted Rubin

Ted Rubin is the Chief Social Marketing Officer of Collective Bias, a Social Shopper Media Company that drives retail sales through the coordinated creation of social media stories. He is a leading social marketing strategist and in March 2009 started using and evangelizing the term ROR, Return on Relationship™. Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine. ROR is the basis of his philosophy…It’s All About Relationships! His book, Return on Relationship, is due to be officially released before the end of the month. Ted's philos
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