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September 21st 2013:Re-Connecting People of Color with the Great Outdoors—An Interview with Rue Mapp

During her childhood, Rue Mapp split her time between urban Oakland, California and her families’ ranch in the Northern woodlands, where she cultivated a passion for natural spaces, farming, and learned how to hunt and fish. But as an adult she was troubled by the fact that she rarely encountered other African Americans on the trails she hiked, or the outdoor vacations she enjoyed. As a result, she took action and created Outdoor Afro an organization that re-connects people of color with the great outdoors. For two decades she has hosted enriching outdoor activities and has used digital media

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Rue Mapp

Rue has a B.A. from the University of California, Berkeley. She is a successful entrepreneur whose game and hobby store, It’s Your Move is an important part of the Oakland community. In 2010, Rue was invited to the White House to participate in the America’s Great Outdoors Conference where President Obama signed an historic memorandum to help reconnect all Americans to the Great Outdoors, and was invited back to take part in a think-tank to inform the launch of the First Lady’s Let’s Move initiative. She was also appointed program officer at the Stewardship Council’s Foundation for Youth Investment where she served for two years to manage its grantmaking program. Recently, Rue was named a He
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