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Business REINVENTION

Business REINVENTION

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October 28th 2013:Special Encore Presentation: The Business of Sports Entertainment

Thanks to the growing Hispanic population, soccer’s popularity continues to climb in the US. In addition, it now ranks as the second favorite sport among Americans age 12-24, according to the new ESPN/Luker poll. David Kaval, President of San Jose Earthquakes, will join me to discuss the business strategies that have helped boost season ticket sales by 42%. We will also explore the new technologies that are helping to reinvent the in-stadium experience and innovate the business of sports entertainment.

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Featured Guest

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David Kaval

David Kaval is the president of San Jose Earthquakes. Kaval’s leadership has led to the groundbreaking on an 18,000-seat, privately financed stadium in San Jose, boosts in sponsorship, and a team that finished with the best record in Major League Soccer during the regular season. Season ticket revenue has risen 42 percent, sponsorship revenue increased 57 percent and the Earthquakes have signed its first New Stadium Founding Partnership with 7Up Bottling Co. of San Francisco. He joined Earthquakes after six successful seasons with the independent GBL, a league that he founded with a fellow Stanford Business School graduate in 2003. Prior to founding the GBL, he spent time working on the b
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