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Startup Focus with Game-Changers, Presented by SAP

Startup Focus with Game-Changers, Presented by SAP

Tuesday at 9 AM Pacific /12 Noon Eastern

January 02nd 2014:Path to Success: Sell-Design-Build vs. Design-Build-Sell?

Today’s buzz: First things first. You’re a startup with a game-changing idea. How do you proceed: design and build before you sell it, or sell the vision before spending resources to design and build? Quoting the Bard, “Aye, there’s the rub.” Perhaps you simply need the agility to switch between both development modes, depending on each real-life scenario. The experts speak. James Sinclair, EnterpriseJungle: “’Sell-Design-Build’ is an invaluable model allowing a startup valuable time to validate their business case prior to engineering. Sell-Design-Build vs. failing by building a product n

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Tuesday at 9 AM Pacific Time/12 Noon Eastern Time on VoiceAmerica Business Channel
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Featured Guests

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James Sinclair

Enterprise tech entrepreneur James Sinclair, principal of EnterpriseAlumni, has two decades of deep enterprise innovation experience for global giants including SAP, IBM and EDS. His long held belief that large companies can and must deliver new products and ideas into their ecosystem quickly and iteratively led to him creating frameworks for some of the world’s largest enterprises, to make this possible. In recent years, his focus has been on their flagship product, EnterpriseAlumni, the market leading Alumni and Retiree Management Platform for enterprises. It enables their customers to access the most qualified and verified contingent talent pool available - their alumni.
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Jan-Kees Buenen

Jan-Kees Buenen is the CEO and co-founder of SynerScope, a groundbreaking visual data analysis technology that makes humans more capable of making decisions by providing “Intelligence Augmentation” to link the brain’s creativity with visual computing for maximum analytic performance. Insurance is their entry market. Jan-Kees has extensive commercial leadership experience using data and big data analytics for nearly all possible business purposes in the global value chains of Fast Moving Consumer Goods. For over 20 years, he has held positions in sales, marketing and logistics, with hands-on experience in implementing ERP, EDI, intranets and extranets, CRM, Six-Sigma, TQM, and advanced foreca
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Kaustav Mitra

Kaustav Mitra is the VP and Global Program Lead for SAP Startup Focus. He has over 10 years of leadership experience in a managed services firm plus hands-on experience in every aspect of startup and post-startup businesses. Kaustav’s 24 years in technology cover various aspects of the IT industry, including P&L management, CxO level communications, contract review and negotiation, key account management, team leadership and collaboration, strategic marketing / business development, and recurring revenue business models. His broad industry and product management technology expertise focuses on system design, systems administration, and needs analysis. Kaustav’s previous roles include Directo
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