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Startup Focus with Game-Changers, Presented by SAP

Startup Focus with Game-Changers, Presented by SAP

Tuesday at 9 AM Pacific /12 Noon Eastern

March 13th 2014:Startups in Consumer Products: Fresh Technology, Better Solutions

Today’s buzz: Consumer products. When deciding which products are worthy of their purchasing dollars, more shoppers than ever before are looking beyond price point and features to find trustworthy companies with a social and environmental conscience. What does this mean for technology-savvy startups eager to break into the consumer products market? It opens the door to exciting opportunities to offer buyers new, better choices and great experiences that turn them into loyal fans. The experts speak. Kay Jeschke, Greennaturelab Gmbh, myspotworld: “Humankind will only survive in the future

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Tuesday at 9 AM Pacific Time/12 Noon Eastern Time on VoiceAmerica Business Channel
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Featured Guests

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Kay Jeschke

Kay Jeschke is a business angel and shareholder for Greennaturelab Gmbh (GNL). GNL developed the solution myspotworld. In his primary role, Kay works in business development and presales for supply chain and discrete industries for SAP Germany. especially for the topic Industry 4.0 (Fourth Industrial Revolution). In his 13 years of SAP experience, Kay has worked on supply chain and mobile topics for different industries from A&D up to consumer products and retail customers. He was also responsible for the German GTM for Duet Enterprise, a solution to integrate SAP content into the Microsoft world. Berfore SAP, Kay worked in account management, presales and consulting roles for Oracle, Adex
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Mike Bott

Mike Bott is General Manager of The Brandery, one of the top startup accelerators in the US. Prior to joining The Brandery, Mike worked in brand management at Procter & Gamble, architecting Olay North America’s digital strategy and ecosystem which was awarded P&G’s internal designation of “Best Digital”. Before P&G, Mike led product launches as a product manager at Match.com and AOL. He has a passion for building brands with high quality user experiences, and creative acquisition and retention strategies. In addition to presenting “Branding for Startups” around the world, Mike presented at Microsoft’s MIX07, among other leading industry conferences. He advises a number of VC-backed startup
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Ivan Markovic, PhD

Ivan Markovic, PhD. Is the founder of HealthGames Inc. HealthGames Inc’s first product is Movimento, which uses wearable data to create unique social experiences for fitness junkies. Ivan is also the Founder and CEO of two other startup companies, Loyalster and Werktab. Ivan has published a book on applying AI techniques in business software titled, Semantic Business Process Modeling. Additionally he has also published over 25 scientific articles in leading journals and conference proceedings. Also, Ivan has three US and EU patents. Ivan received his PhD in Artificial Intelligence from the Karlsruhe Institute of Technology.
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