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Big or small, it is inevitable that a crisis of some kind will happen within every business. And the days of playing ostrich are virtually gone in today’s world of 24/7 “news” (professional and amateur) and social media. So how does a company prepare for and manage a crisis? To address this topic, we have invited communication expert, Graham Hearns, Managing Director of Global Marketing & Communications at The Riverside Company. Any crisis, no matter the magnitude, is stressful, so having a pre-determined plan is crucial to responding in a timely and appropriate manner. And while making a
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