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Coffee Break with Game-Changers, presented by SAP

Coffee Break with Game-Changers, presented by SAP

Wednesday at 8 AM Pacific/11 AM Eastern

June 11th 2014:Social and Content Marketing - Part 2: Relishing Relevance

Today’s buzz: Marketing. We’re all bombarded by a never-ending deluge of marketing content that rarely works its intended magic. If you're among the thousands of marketing writers spewing the reams of boring, forgettable content that’s likely harming your brand, it's time to get help. Listen-up for insider tips that can help boost your messaging to memorable, experience-rich, relevant, actionable communication gems. The experts speak. Jeremy Epstein, Sprinklr: “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made the

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Featured Guests

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Jeremy Epstein

Jeremy Epstein, CEO of Never Stop Marketing, has 20 years of international marketing experience. Most recently, he was VP, Marketing at Sprinklr which grew from a $20 million valuation and 30 people to $1.3 billion valuation and 900 people in 3 years. Previous work experience includes Microsoft and consulting to firms such as Johnson & Johnson and two NY Times best-selling authors. Jeremy spent 3 years living and working in Frankfurt, Germany, and Tokyo, Japan. Jeremy is the author of numerous whitepapers and a book, “It’s ALL on the Blog, DON’T Buy the Book,” published “Blockchains in the Mainstream: When Will Everyone Else Know?”, and has presented to hundreds of audiences in 15 countri
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Kare Anderson

Kare Anderson speaks and writes on connective behavior. She’s a Forbes and Huffington Post columnist, TEDx speaker, Emmy-winning former NBC and Wall Street Journal reporter, and the author of Moving From Me to We and other books.
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Tim Clark

Tim Clark (aka “The Blogfather”) is a seasoned business and technology writer located in Mount Olive, New Jersey. His stories have appeared in Variety, MAXIM, Forbes.com, IGN, MultiChannel News, Wall Street & Technology, ThomasNet and others. Tim crossed over to the “dark side” of corporate communications nearly a decade ago and now heads up SAP’s Brand Journalism program. He believes “authenticity matters” more than ever in the digital age.
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https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap 20/12/2017 08:00 20/12/2017 09:00 Coffee Break with Game-Changers, presented by SAP https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap Today’s buzz: Marketing. We’re all bombarded by a never-ending deluge of marketing content that rarely works its intended magic. If you're among the thousands of marketing writers spewing the reams of boring, forgettable content that’s likely harming your brand, it's time to get help. Listen-up for insider tips that can help boost your messaging to memorable, experience-rich, relevant, actionable communication gems. The experts speak. Jeremy Epstein, Sprinklr: “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel” (Maya Angelou). Kare Anderson, Moving From Me to We: “Start with the specific customer story, then end with the specific product benefit that made it possible, not the reverse.” Tim Clark, SAP: “Simplicity is the ultimate sophistication” (Leonardo da Vinci). Join us for more of their insights on Social and Content Marketing Part 2: Relishing Relevance. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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