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Breaking Banks Fintech

Breaking Banks Fintech

Thursday at 12 Noon Pacific

August 28th 2014:Rise of the Super Consumer

Who can we look to when the Big Data cloud overwhelms our marketing departments and creates circles in our developmental strategies? The SUPER CONSUMERS to the rescue! Today Brett talks to Alok Gupta and Eddie Yoon of the Cambridge Group about how turning to the super consumers can help make sense of big data and give new focus to product development. Also, Brett speaks to Michal Panowicz about mCash in Poland and "Insane" Andy Mclean sends in another report from New Zealand.

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Featured Guests

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Alok Gupta

Alok Gupta is as a Principal with The Cambridge Group based in the New York office. Alok has worked extensively in financial services consulting having helped retail banks, credit card issuers, payments firms, wealth management units and brokerages across several regions including the US, Canada, Europe and Asia. Alok focuses on helping clients develop customer-focused profitable growth strategies and the business systems that help test and implement them. His extensive functional expertise includes customer segmentation, product portfolio/feature design, precision pricing (rate and fee), customer value enhancement and channel optimization. Alok’s work is heavily anchored in generating a
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Eddie Yoon

Eddie Yoon is a Principal with The Cambridge Group. He has helped clients create winning growth strategies and business models in Consumer Packaged Goods and Durable Goods. He has particular expertise, research and articles about helping market leaders drive category growth and create new categories. To date, he has driven nearly $1B in incremental, margin accretive sales for his clients, including: Leading a food company to #1 share leadership and +40% growth for the company and +10% category growth Helping a leading beverage player create $250MM+ in incremental margin via an overall growth, portfolio, mega-branding and innovation strategy Growing a 60% share office products manufac
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https://www.voiceamerica.com/show/2193/breaking-banks-fintech 22/10/2017 03:00 22/10/2017 04:00 Breaking Banks Fintech https://www.voiceamerica.com/show/2193/breaking-banks-fintech Who can we look to when the Big Data cloud overwhelms our marketing departments and creates circles in our developmental strategies? The SUPER CONSUMERS to the rescue! Today Brett talks to Alok Gupta and Eddie Yoon of the Cambridge Group about how turning to the super consumers can help make sense of big data and give new focus to product development. Also, Brett speaks to Michal Panowicz about mCash in Poland and "Insane" Andy Mclean sends in another report from New Zealand. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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