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Technology Revolution: The Future of Now

Technology Revolution: The Future of Now

Wednesday at 8 AM Pacific/11 AM Eastern

October 1st 2014: Retail Relevancy: Distinction Trumps Differentiation

The buzz: Retail. Retailers: If you’re not making each customer’s experience more engaging, exciting and fulfilling than your competitors are, help is here. Hints: Find your own retail niche. Leverage that distinction across your business. Nurture a “Fan to Brand” loyalty that compels shoppers to engage far beyond the purchase…and more. The experts speak. BJ Bueno, The Cult Branding Company: “Some customers have a religious devotion to a particular brand. They may go so far as to permanently scorch their skin with the logo or image of the brand they love.” Scott McKain, Expert on Distincti

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Featured Guests

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B.J. Bueno

A dynamic young lecturer and creative strategist, B.J. Bueno has forged a reputation based on his insight and expertise in building brands.
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Scott McKain

Scott McKain helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®."
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Nancy Casey

Nancy Casey leads the Customer Centric Merchandising and Marketing business solution area at SAP. Nancy manages strategy and development of software solutions
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https://www.voiceamerica.com/show/1981/technology-revolution-the-future-of-now 30/03/2024 10:00 30/03/2024 11:00 Technology Revolution: The Future of Now https://www.voiceamerica.com/show/1981/technology-revolution-the-future-of-now The buzz: Retail. Retailers: If you’re not making each customer’s experience more engaging, exciting and fulfilling than your competitors are, help is here. Hints: Find your own retail niche. Leverage that distinction across your business. Nurture a “Fan to Brand” loyalty that compels shoppers to engage far beyond the purchase…and more. The experts speak. BJ Bueno, The Cult Branding Company: “Some customers have a religious devotion to a particular brand. They may go so far as to permanently scorch their skin with the logo or image of the brand they love.” Scott McKain, Expert on Distinction: “’I LOVE shopping there. They treat me EXACTLY like everyplace else!’ said no customer ever. Create distinction!” Nancy Casey, SAP: “The latest major disruption in the retail world is Alibaba’s IPO which broke all records. With a market cap of $230B (larger than Amazon or eBay), the global retail market will never be the same.” Join us for Retail Relevancy: Distinction Trumps Differentiation. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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