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February 02nd 2015:"Managing Customer Relationships" (with Jon Ferrara)

Jon Ferrara joins me in the Business LockerRoom this week to discuss all things CRM – its beginnings, the state of the industry, and the idea driving his current company, Nimble. Managing customer relationships is a critical part of the sales/marketing/customer service process – join us as we discuss how it can be used as a powerful business driver. Jon Ferrara has been recognized for pioneering innovation in customer relationship management. He is a serial entrepreneur and a pioneer in the customer relationship management (CRM) industry. He co-founded GoldMine, one of the first contact man

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Featured Guest

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Jon Ferrara

Jon Ferrara, has been recognized for pioneering innovation in the customer management category. He's the founder and CEO of Nimble, an award-winning social sales, and marketing CRM for individuals and teams. It's Ranked #1 in Overall Satisfaction by G2 Crowd and integrates with Microsoft Office 365 and Google G Suite. Learn more at Nimble.com. Ferrara was the creator and co-founder of the award-winning customer management product GoldMine. In 1999, Goldmine got acquired by FrontRange and Ferrara left to pursue other interests. During those years, Ferrara continued to watch the CRM market. He saw that most of the CRM products that were serving small businesses moved upmarket (and beca
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