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‘Boldly going where no man has gone before’ is a familiar line for science fiction fans but how does it relate to business? With rapid changes in technology and regular disruption to industries by startups, it is now crucial for businesses to consider their futures more creatively.
In this episode of Story Powered, Ari Popper of SciFutures will tell us how some of the biggest names in business are turning to science fiction to create a new strategic narrative to develop new products or create new ways of doing business.
Jeff Mundt, Senior Marketing Manager of Technology for the Hershey
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