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Digital World with Game Changers, Presented by SAP

Digital World with Game Changers, Presented by SAP

Tuesday at 7 AM Pacific/10 AM Eastern

June 09th 2015:Consumer Privacy in the Era of Big, Human Data: Possible?

The buzz: Privacy. The fabled “360-degree customer insight” is within reach as Marketing enters an era of data science-driven insights. Brands can now understand customers like never before, via internal company data and human-created data from social media, mobile and wearable devices. But can your company build insights while protecting consumers’ privacy and gaining their trust? What should you do before rushing to the “art of the possible"? Can IoT and privacy co-exist? The experts speak. Eleanor Treharne-Jones, TRUSTe: “Privacy…shouldn't be the price we accept for just getting on the I

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Featured Guests

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Eleanor Treharne-Jones

As Director, EMEA & Global Communications at TRUSTe, Eleanor Treharne-Jones has pioneered multiple successful thought leadership initiatives for TRUSTe including a three-year research program, the Privacy Insight Series and the IoT Privacy Summit. She played a key role in supporting TRUSTe’s global expansion as they entered the European Market in 2012. Eleanor is a senior communications professional with 18 years of PR, marketing, communications and event management experience including 11 years advising UK Government Ministers through high profile issues from public health campaigns and disease outbreaks to counter-terrorism and military operations in Afghanistan. Eleanor graduated from C
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Sagi Leizerov

Sagi Leizerov, Ph.D., leads the Ernst & Young’s privacy practice, providing the firm’s clients with privacy assurance and advisory services. Sagi has over 20 years of experience in privacy, data protection, security, and crisis management. Sagi has served clients in various industries and regularly addresses matters related to the increased opportunities to collect, use and share personal information. His practice focuses on the development of privacy and data governance programs that emphasize the implementation of controls for managing and minimizing data. Sagi’s articles have appeared in both business and academic publications, and he is a frequent presenter in privacy conferences.
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Tim Barker

Tim Barker serves as Chief Product Officer for DataSift, focusing on product and market strategy. Tim has more than 20 years of experience in the enterprise software market, spanning CRM, collaboration, and content management. Tim joined DataSift from salesforce.com, where he served as VP Marketing EMEA. He has founded three successful startups, most recently Koral, a content collaboration startup that was acquired by salesforce.com in 2007.
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https://www.voiceamerica.com/show/2428/digital-world-with-game-changers-presented-by-sap Digital World with Game Changers, Presented by SAP https://www.voiceamerica.com/show/2428/digital-world-with-game-changers-presented-by-sap The buzz: Privacy. The fabled “360-degree customer insight” is within reach as Marketing enters an era of data science-driven insights. Brands can now understand customers like never before, via internal company data and human-created data from social media, mobile and wearable devices. But can your company build insights while protecting consumers’ privacy and gaining their trust? What should you do before rushing to the “art of the possible"? Can IoT and privacy co-exist? The experts speak. Eleanor Treharne-Jones, TRUSTe: “Privacy…shouldn't be the price we accept for just getting on the Internet” (Gary Kovacs). Sagi Leizerov, EY: “The answer to effective de-identification of personal information and minimizing privacy risk is not a clear black-and-white. It is rather a constantly morphing 50 shades of gray.” Tim Barker, DataSift: “The future is already here—it's just not very evenly distributed” (William Gibson). Join us for Consumer Privacy in the Era of Big, Human Data: Possible? VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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