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The Bob Pritchard Radio Show

The Bob Pritchard Radio Show

Tuesday at 5 PM Pacific

July 07th 2015:Eight Things The CMO MUST Know About SEO

It is tempting for a busy CMO to pass SEO off to a twenty something who “understands this digital stuff” and the digital agencies want “way too much money”. If you fall into that category, think again; There are nowhere near enough women or minorities on boards and instead of leading the way, the “progressive” companies in Silicon Valley should be ashamed; There are 4 ways to get reach, one is a fluke of nature, one sucks, one is marginally better and one is golden. What are you doing with your life?; Change clothes? No, hit the app.

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Mark Goulston

Mark Goulston from the Goulston Group, helps companies and organizations to create a "gotta have it" response to their products and services. He does this by teaching Founders, CEO's and innovators to think like Steve Jobs. When you create a "gotta have it!" attitude, that almost immediately crosses over to a "gonna buy it," mindset. This means you never need to sell... you just take sales orders. 
 On a personal level, Mark has been a "people hacker" for more than thirty years, originally hacking into the psyche of suicidal patients to help them discover a reason and desire to live. Then he hacked into the psyche of hostage takers so that they turn themselves peacefully over to FBI an
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https://www.voiceamerica.com/show/1999/the-bob-pritchard-radio-show 23/10/2017 04:00 23/10/2017 05:00 The Bob Pritchard Radio Show https://www.voiceamerica.com/show/1999/the-bob-pritchard-radio-show It is tempting for a busy CMO to pass SEO off to a twenty something who “understands this digital stuff” and the digital agencies want “way too much money”. If you fall into that category, think again; There are nowhere near enough women or minorities on boards and instead of leading the way, the “progressive” companies in Silicon Valley should be ashamed; There are 4 ways to get reach, one is a fluke of nature, one sucks, one is marginally better and one is golden. What are you doing with your life?; Change clothes? No, hit the app. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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