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The Second Stage

The Second Stage

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August 10th 2015:Thought Leadership: Build a Community of Followers

In a world crowded with good [and bad] content and ideas, how do you break through the clutter and stand out as a thought leader? And if successful, is there any “real” value? As an entrepreneur you have many unique attributes, but finding a way to not only create, but differentiate your personal brand may seem impossible. Today’s guest, branding expert and Author of ‘Stand Out,’ Dorie Clark, may not argue with the difficulty, but she would argue that it is possible and even valuable. Valuable in reputation and revenue. Join us on The Second Stage to hear from Ms. Clark and learn how to identi

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Dorie Clark

Dorie Clark is an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and the author of 'Reinventing You' (Harvard Business Review Press, 2013) and 'Stand Out' (Portfolio/Penguin, 2015). A former presidential campaign spokeswoman, she is a frequent contributor to the 'Harvard Business Review,' 'TIME,' and 'Entrepreneur.' Recognized as a “branding expert” by the Associated Press, 'Inc.,' and 'Fortune,' Clark is a marketing strategy consultant and speaker for clients including Google, Microsoft, Yale University, Fidelity, and the World Bank. You can follow her on Twitter @dorieclark and visit her website at
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