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Story Powered

Story Powered

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October 27th 2015:Storytelling - Just a technique? Or a core business competency?

Everyone is talking about storytelling. Is it just a technique that will catch on with a few people but pass through like so many other business approaches? Or, is it a core competency that we are only scratching the surface of in business? If so, how do we utilize story in a way that makes it stick in organizations and in business overall? In this episode of Story Powered® we will be discussing these questions and more with strategist Lori Silverman, author of ‘Wake Me When the Data is Over’ and co-author of ‘Business Storytelling for Dummies’ and ‘Stories Trainers Tell.’

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Featured Guest

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Lori Silverman

As the owner of Partners for Progress®, for the last 25 years, Lori Silverman has consulted to organizations across diverse industries on messy, complex changes and creating and implementing long-term strategies to increase success. Considered a thought leader in the field of business storytelling, she 's sought out as a keynote speaker and has appeared on more than 70 radio and TV shows to discuss the tangible benefits of using story techniques at work. She 's authored three bestselling books in the field: Business Storytelling for Dummies (with Karen Dietz), Wake Me Up When the Data is Over, and Stories Trainers Tell (with Mary Wacker). Leaders at Bright House Networks, the Association for
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