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Raising the Bar

Raising the Bar

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June 02nd 2016:The Man Behind the Spartan

Meet Joe DeSena, founder of the amazing Spartan Race and Spartan Inc. Joe is a true example of mental and physical strength, with a drive to help and serve others. The catch? You better want to push yourself! There's no time to be soft when life that's given as a gift! Hear about his upbringing, his work ethic, and his open door policy and his no BS lifestyle! Do you have what it takes?

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Joe DeSena

Joe DeSena founded Spartan Race in 2010 and has since grown the brand to be the world’s leading obstacle racing company with over 170 events in 25+ countries, 1 million-plus global participants, key sponsors including Reebok, two popular TV programs, and numerous other lifestyle products. Joe has been a lifelong entrepreneur, from selling fireworks at age eight, to building a multimillion-dollar pool business in college, to founding a Wall Street trading firm. An accomplished athlete, Joe has competed in every extreme sports adventure he could find, racing more than 50 ultra-distance events in his athletic career.
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