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Let’s Get Radical

Let’s Get Radical

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June 21st 2016: The Hot Business of Ice Cream: An Interview with Natasha Case

From a beat up postal van at Coachella Valley Music Festival in April 2009 to a national fleet of 10 mobile ice cream trucks and carts, Coolhaus has grown tremendously over the last seven years. Join us as we talk with CEO and Co-Founder Natasha Case as she shares her story of pushing the boundaries of traditional dessert, how she is growing the company internationally, and how she develops products that stay in line with their unique brand.

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Natasha Case

Natasha Case received her Masters in Architecture from UCLA in 2008 and launched Coolhaus at Coachella Valley Music Festival in 2009. In just seven years, she has grown the company from one ice cream truck to 10 trucks in L.A. NYC, and Dallas, two scoop shops in Los Angeles, and pre-packaged sandwiches, pints and bars available in 5,000 stores nationally and internationally. She also co-authored a best-selling cookbook and has been named Forbes 30 Under 30, Zagat 30 Under 30 and Linkedin Under 35.
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