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Changing the Game in Revenue Growth, Presented by SAP
Archives Available
August 11th 2016: The Human Connection: Emphasizing the Social in Social Media
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The buzz: Up close and personal. Business is becoming more personal. How? Rather than searching your company’s home page basics, prospective customers may be more interested in your organization’s leadership and sales team’s presence on LinkedIn and other social platforms. What does this mean to you? In addition to creating and growing your company’s online brand and reputation, you’d be smart to ensure your employees have a solid personal brand to ensure a prospect’s first impression motivates them to buy from you. The experts speak. Rob Levin, RSL Media: “Selling is the transfer of trust” (
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Archives Available on VoiceAmerica Business Channel
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Tara Mead
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Tara Mead, Director of Partner and SME Marketing at SAP, has worked in multinational hardware and software companies for more than 20 years, giving her broad experience especially in channel programs and marketing.
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Rob Levin
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Rob Levin is an entrepreneur, speaker, content marketing expert, and former publisher. He is the CEO and Editor-in-Chief of content development firm RSL Media, specializing in helping enterprise achieve their sales goals through exceptional buyer-aligned content programs targeting small and midsize businesses (SMBs). RSL’s client list includes Time Warner Cable Business Class, TriNet, and Citi to name a few. Prior to RSL Media, Rob founded The New York Enterprise Report (NYER), a trusted business resource which attracted a dedicated readership of over 100,000 business owners and executives. He has been nationally recognized for his small business journalism and leadership. Rob began his care
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Phil Lurie
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Phil Lurie leads global efforts at SAP for digital sales and marketing including a16,500 seat roll-out of LinkedIn Sales Navigator and related technologies. He focuses on improving the team's ability to reach clients by building both their personal and SAP's corporate brand. Phil is also responsible for ensuring that all applications follow strict global security guidelines including the European GDPR and Workers' Councils' compliance.
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