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The Business Elevation Show with Chris Cooper - Be More. Achieve More

The Business Elevation Show with Chris Cooper - Be More. Achieve More

Friday at 8 AM Pacific

August 19th 2016:Stand Out with Dorie Clark

So how do you create a breakthrough idea and then generate a following around it? Recently, we had some great insight from marketing expert David Newman on Thought Leadership Marketing. However, I wanted build on this show and welcome Dorie Clark, author of ‘Stand Out’ which was named as the #1 Leadership Book of 2015 by Inc. Magazine. When, as Dorie puts it, ‘the best career insurance for individuals and the best growth strategy for a business, is to become the recognized expert in your field’ this an area we must understand. People trust experts and will of course pay a premium to work with

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Dorie Clark

Dorie Clark is an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and the author of Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, she is a frequent contributor to the Harvard Business Review, TIME, and Entrepreneur. Recognized as a “branding expert” by the Associated Press, Inc., and For-tune, Clark is a marketing strategy consultant and speaker for clients including Google, Microsoft, Yale Univer-sity, Fidelity, and the World Bank. You can download her free 42-page Stand Out Self-Assessment Workbook and learn more at dorieclark.com.
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https://www.voiceamerica.com/show/1959/the-business-elevation-show-with-chris-cooper-be-more-achieve-more 21/10/2017 05:00 21/10/2017 06:00 The Business Elevation Show with Chris Cooper - Be More. Achieve More https://www.voiceamerica.com/show/1959/the-business-elevation-show-with-chris-cooper-be-more-achieve-more So how do you create a breakthrough idea and then generate a following around it? Recently, we had some great insight from marketing expert David Newman on Thought Leadership Marketing. However, I wanted build on this show and welcome Dorie Clark, author of ‘Stand Out’ which was named as the #1 Leadership Book of 2015 by Inc. Magazine. When, as Dorie puts it, ‘the best career insurance for individuals and the best growth strategy for a business, is to become the recognized expert in your field’ this an area we must understand. People trust experts and will of course pay a premium to work with them. A former presidential campaign spokeswoman, Dorie is a frequent contributor to the Harvard Business Review, TIME, and Entrepreneur and today a marketing strategy consultant and speaker for clients including Google, Microsoft, Yale University, Fidelity, and the World Bank. Join us to hear the wisdom from someone who walks the talk and can help us to elevate our business and personal success. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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