Don and I are going to be talking about Sales Enablement from where it was old Fashioned Sales Training until 2016, when there area Raft of offerings. The Key is not the lack of Options, it is knowing which Option to pick, based on where you are a Seller, Sales Manager, a Sales Enablement Professional or Trainer. There are plenty of Choices out there, but what to pick and where to focus? Keys include: 1- Don't go it alone 2- Won't get Instant Results 3- Selling is still Selling - Enablement puts more Tools in a Sellers Hands, but Tools are just tools!
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