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The Tech Cat Show

The Tech Cat Show

Wednesday at 1 PM Pacific

February 15th 2017:This week's guest, Josh Messinger,

This week we chat with Josh Messinger, the Haptic Touch Executive. Josh heads up Advertising and Industry Relationships at Immersion, an innovative technology company that offers haptic touch solutions. Haptic feedback is the use of the sense of touch in a user interface and it enhances device experiences through touch. Josh is going to share with us how research has shown that utilizing haptics can further increase satisfaction and enjoyment on any content experience. In fact, 85% of users feel more immersed in videos enhanced with tactile effects!!! Join us for another insightful convers

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Featured Guest

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Josh Messinger, Head of Advertising and Content

As Head of Advertising & Content Industry Relationships at Immersion I’ve been tasked with bringing haptics (the sense of touch) to mobile advertisers. Day to day this means talking to brands, agencies, distribution platforms and publishers. Prior working at Immersion I co-founded a marketing events company. VMA Media’s mission is to advance and inspire brands and their agencies to explore and embrace today’s marketing strategies. We have done this through in-market roundtables, bi-coastal summits, private dinners, and more. I eat a lot of hors d’oeuvres in a year.In 2001 I helped launch iMedia Communications (iMedia Summits & iMedia Connection.com), which we sold in 2006 to dmg :: eve
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https://www.voiceamerica.com/show/2488/the-tech-cat-show 19/10/2017 01:00 19/10/2017 02:00 The Tech Cat Show https://www.voiceamerica.com/show/2488/the-tech-cat-show This week we chat with Josh Messinger, the Haptic Touch Executive. Josh heads up Advertising and Industry Relationships at Immersion, an innovative technology company that offers haptic touch solutions. Haptic feedback is the use of the sense of touch in a user interface and it enhances device experiences through touch. Josh is going to share with us how research has shown that utilizing haptics can further increase satisfaction and enjoyment on any content experience. In fact, 85% of users feel more immersed in videos enhanced with tactile effects!!! Join us for another insightful conversation with Josh Messinger, the Haptic Touch Executive on the Tech Cat Show. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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