Encore: The New Face of Your Brand: Customer Experience!

October 29, 2019
Hosted by Bonnie D. Graham

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Episode Description

The buzz: “Products don’t define a brand, experiences do. Such is the reality of modern business, where people are connected to a constant flow of information and are defining brands based on what they experience and share.” (Judith Aquino, www.ttec.com). Big news: Experience matters! Your company needs to survive in today’s competitive marketplace in order to exist and thrive in tomorrow’s. How? Convert your customers into fans. Transform your products into obsessions and your brands into icons. Empower your employees to become your ambassadors. Any questions? The experts speak. Dr. Stefan Winkler, Opsis: “If we use words, there is a very grave danger they will be misinterpreted” (H.R. Haldeman). JJ Delgado, Estrella de Galicia: “It is still Day 1” (Jeff Bezos, Amazon). Erica Lailhacar, SAP: “The answer is out there, Neo. It's looking for you, and it will find you if you want it to” (Trinity to Neo, The Matrix). Join us for The New Face of Your Brand: Customer Experience!

Future of Business with Game Changers, Presented by SAP

Future of Business with Game Changers, Presented by SAP

Archives Available on VoiceAmerica Business Channel

The world of business is being dramatically impacted by the increasing adoption of the Cloud, and by the mainstreaming of new technologies that have hitherto been the domain of imaginative Hollywood films, including artificial intelligence, machine learning, Internet of Things, augmented reality and more.

Join host Bonnie D. Graham as she invites you to take an additional coffee break with game-changers for our series on how modern technology is completely redefining the world of business, on the Future of Business with Game-Changers.

With digital transformation becoming a mission-critical imperative, every company needs to simultaneously chart its future path while keeping an eye on the rear-view mirror to see who’s coming up in the fast lane to overtake them. In many ways, this is making every business a technology business, no matter their size, industry or geographic location.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. In 2011, working at the enterprise software leader SAP, she successfully created, produced and hosted the weekly “Coffee Break with Game-Changers” business thought leadership roundtable radio series. Over the next eight years, she developed 45 additional series that attracted millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has also been engaged by other global enterprises to develop and host their radio and podcast series. What powers Bonnie’s passion for radio? She “loves speaking with smart people!”

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