Insider Secrets: Using Twitter for Social Selling

May 8, 2018
Hosted by Bonnie D. Graham

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Episode Description

The buzz: “The qualities that make Twitter seem inane and half-baked are what makes it so powerful” (J. Jonathan Zittrain). Facebook has the most users. LinkedIn is for serious professionals. Twitter is considered in-between. Per the American Press Institute, 79% of members use Twitter to get the news, 36% to pass the time, and 19% to network. But 19% doesn’t mean you should omit Twitter as a social selling tool. The experts speak. Sarah Goodall, Tribal Impact: “One technology doesn’t replace another, it complements. Books are no more threatened by Kindle than stairs by elevator” (Stephen Fry). Kirsten Boileau, SAP: “Too often we underestimate the power of a touch…the smallest act of caring, all of which have the potential to turn a life around” (Leo Buscaglia). Charrele Robinson-Brown, SAP: “An open-minded person sees life without boundaries, whereas a close-minded person can only see what’s beyond their eyes” (Kaoru Shinmon). Join us for Insider Secrets: Twitter for Social Selling.

Changing the Game with Social Selling, Presented by SAP

Changing the Game with Social Selling, Presented by SAP

Tuesday at 7 AM Pacific Time on VoiceAmerica Business Channel

Game-changing technology strategies are transformational, exciting and disruptive for a reason. They shake up your status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Join host Bonnie D. Graham as she invites you to take an additional Coffee Break with Game-Changers for our special series on Social Selling. We’ll explore the fundamental changes that Social Selling is having on the Sales profession, the implications on the buyer journey, how Social Selling impacts an organization in terms of alignment and accountability, and how Social Selling changes the dynamic between buyer and seller.

Learn how you can become the savvy Leader who takes your company across the finish line as you look ahead to the next wave of business innovation. Changing the Game with Social Selling, presented by SAP, can be heard live Tuesdays on the VoiceAmerica Business Channel.

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Bonnie D. Graham

Bonnie D. Graham

Bonnie D. Graham has been producing and hosting live talk radio since 1998. She is the creator, producer and host of the weekly business talk series, “Coffee Break with Game-Changers, presented by SAP” that debuted in Fall 2011, plus more than two dozen related Game-Changers Radio series also heard on the VoiceAmerica Business Channel.

SAP helps companies of all sizes and industries run simple. From back office to boardroom, warehouse to storefront, operations to finance, SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. We do this by extending the availability of software across on-premise installations, cloud and hybrid deployments, and mobile devices.

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Episode Directory

May 2018

  • 5/8/2018: Insider Secrets: Using Twitter for Social Selling Listen Now

April 2018

March 2018