Kevin Allen
Kevin Allen is the author of The Hidden Agenda: A Proven Way To Win Business and Create A Following. He has been coined as the Billion Dollar Man. Kevin spent two decades on the front lines of business development at the top of advertising giants McCann-WorldGroup, the Interpublic Group and Lowe Worldwide and is recognized as one of the advertising industry’s most accomplished growth professionals. Kevin worked with MasterCard to develop the globally famous “Priceless” campaign, and worked with Microsoft, Marriott, Smith Barney, Nestle, L'Oreal, Lufthansa and Johnson & Johnson. At McCann, he created what is arguably one of the industry's most envied new business programs, which named McCann WorldGroup the number one agency in new business and Global Agency of the Year, two years in a row. Kevin's experience extends globally and across a wide range of sectors including commercial, government and not for profit fields.
