Jennifer Abernethy
After leaving a successful 15 year career at The Washington Post, our next guest discovered the power of social media back in 2007 when she launched her first entrepreneurial business The Sales Lounge. Everyone told her FACEBOOK would never work, but in 2007 Jennifer went to where 30 million+ people logged into daily and knew within 48 hours the Facebook platform was every small business owners dream…... To be able to reach the world with a few keystrokes on a keyboard. Fast forward to 2019, Jennifer has written two books on social media with Penguin/ Random house and now has her own global social media agency based in Washington DC area and is now opening a second office in California. Jennifer has still managed to be an entrepreneur since she made the jump from corporate America in 2007 she owes so much of her success to social media and the connections she makes daily online.
