Digital Shopping Era Clicks vs. Bricks: Rescuing Brick-and-Mortar

April 3, 2018
Hosted by Bonnie D. Graham

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Episode Description

The buzz: “Retail is undergoing a massive change, and there is a chance for new leaders to emerge and older brands to reinvent themselves." (Kirsten Green) Retailers: Your in-store customer experience can account for up to 98% of total sales. Going digital shouldn't mean focusing on “clicks” instead of “bricks”. To compete with online retailers, brick-and-mortar stores need to transform. How? Tesla acts strictly as a showroom, with no on-hand inventory and only online ordering. Apple, Microsoft, Target and Walmart adopt the latest technologies to bring the customer back to the retail floor. Need help? Tech startups can help make your in-store experience shine again. The experts speak. Guillaume Waline, Indigo Connected Retail: “Kites rise highest against the wind, not with it" (Winston Churchill). Steve Rietzke, SAP: “If you really look closely, most overnight successes took a long time” (Steve Jobs). Join us for Digital Shopping Era Clicks vs. Bricks: Rescuing Brick-and-Mortar.

Startup Focus with Game-Changers, Presented by SAP

Archives Available on VoiceAmerica Business Channel

Game-changing technologies are transformational, exciting and disruptive for a reason. They shake up the status quo. They get you thinking about new ways to scale, compete and grow. They move you in amazing new directions.

Take Big Data. In the last few years, Big Data has gone from buzzword du jour to making a significant impact in all facets of our public and private lives. Whether serving-up finely-tuned ads on Social media sites, or delivering better services to residents in cities, the impact and potential of Big Data are just beginning to be realized.

Join host Bonnie D. Graham for Startup Focus with Game-Changers, our series about today’s top innovative Startups and emerging trends in the Big Data space, including Augmented Reality, Internet of Things, Machine Learning, Predictive Analytics, and learn how you can grow your business and profit.

Bonnie D. Graham

Bonnie D. Graham produced and hosted her first live talk radio show in 1998 on AM1240–WGBB, Long Island, NY’s oldest terrestrial radio station. A few years later, she moved from terrestrial to Internet radio with her author interview show, “Up Close and Personal.” In 2011, working at the enterprise software leader SAP, she developed the concept for a weekly live global business thought leadership roundtable series on the VoiceAmerica Business Channel – and launched “Coffee Break with Game-Changers” on October 5, 2011. Over the next nine years, Bonnie D. created, produced and hosted 46 additional SAP series on the Business Channel, attracting millions of listeners around the world. Since becoming an independent broadcaster in 2019, she has developed and hosted live radio and podcast series on the Business Channel for eight additional organizations, as well as her own weekly series, “Read My Lips: Cool Conversations with Creatives with akaRadioRed,” on the Empowerment Channel. In 2023, her live-streaming “Technology Revolution: The Future of Now” series was ranked No. 6 on FeedSpot’s Top 70 Technology Podcasts to Listen to in 2023. What powers Bonnie D.’s passion for radio? She “loves speaking with smart people!”

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