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Steven Casciola: Birth of a Successful Magazine

November 30, 2006

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Episode Description

Host Cindy Rakowitz devotes this episode to the birth of a successful magazine and website which has recently "gone public". Founder of Salon City Star Magazine and SalonCity.com Steven Casciola discusses his journey, from planting the seed of "an idea" to implementation. Creating a terrific entertainment magazine with celebrity endorsement and finally taking it public.

Stars of PR

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Interested in the scoop behind the news headlines? Cindy Rakowitz gives listeners an analysis of today’s current events. Every show provides tips on emergency public relations and crisis management.



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