Personal Branding and Good Boss v Bad Boss
April 2, 2015
Hosted by Deanne DeMarco, MT, MA, RCC
Personal branding is one of those topics we don't think about much. Who needs a brand? Of course if you have a business your brand is critical to your success. However as an employee do you also need a brand? Of course. What are you known for? When people say your name what do they think about? Today's guest, Dorie Clark is a branding expert. She is a former presidential campaign spokeswoman, a frequent contributor to the Harvard Business Review and Forbes, and has been a TED Speaker. And she is recognized as a Branding Expert by the Associated Press. Today Dorie will give some some insider tips to personal branding and some marketing strategy tips as well. Deanne takes the mic as second guest and talks about the difference between a Good Boss and Bad Boss.
Today’s Inspiring Women
Archives Available on VoiceAmerica Empowerment Channel
Inspiring Women. You’ve heard of some: Hillary Clinton, Oprah Winfrey, Sonia Sotomayor, and Meg Whitman. But there are many inspiring women who are not as well known; women who have touched our lives forever. Now you can find out who these female business and entrepreneurial rising stars are. During each episode you will be introduced to extraordinary women who may have come from a background similar to your own. You’ll discover, how they overcame challenges and the lessons they learned to become successful in their fields. Not only will you hear success stories, you’ll be presented with professional insights, tools, tips and strategies you can use to achieve your own personal success. And you can join the discussion, to get the most of this special opportunity. So, become inspired — and mentored with professional insights and tools. It’s where dreams meet information and inspiration.
Deanne DeMarco, MT, MA, RCC
Deanne is diverse in careers from scientist, college instructor, management trainer, Fortune 500 Manager, author to entrepreneur. She is a much sought after speaker and business coach who blends the spirit of change, life-long learning, and adaptability.
For more than 20 years Deanne has worked with managers and individuals to help break through personal and career roadblocks with her innovative strategies. She offers her abilities as a leader, certified business coach, and educator to corporations and organizations globally. Deanne demonstrates the adaptive thinking necessary for change in our present-day world.
Deanne is an example of her own advice, adaptability, and self-leadership. She knows first-hand what it takes to climb the corporate ladder and the challenges women face in career advancement.
She teaches workshops in leadership, management, communication, public speaking, the changing workforce, and conflict intervention.
Deanne is the author of four books, and her business articles have been published in over 300 trade magazines and professional journals. She has won numerous public speaking awards and Deanne's management coaching program won national recognition from Training Magazine's Top 100. Additionally she was on the three-member team that first discovered the cancer link to second hand smoke.
Deanne is known for her high energy speaking style and use of personal stories coupled with strategies that work.