Valerie Pelan consults with business leaders and business owners on challenges they are facing in their companies. The value based pricing is a result of working with business owners who wanted to price more competitively and wanted to measure their results against revenue targets. She was featured in Jan. 2009 Dallas Business Journal: “Two Minutes with Leadership Guru”. Her clients agree she provides a strategic perspective that positively impacts business results. Her consulting approach is client focused and aligns current actions and initiative with strategic objectives and future thinking. It is about having a plan with goals and measurements. Valerie is a leader in the community and continues to serve in leadership positions on non-profit Boards. She speaks at National and global conferences on strategic thinking, leadership, and communication. She has an MBA in Economics and is an adjunct professor.