Jessica is one part massive email, social media and online marketing nerd and one part permission-marketing evangelist. She acts as a strategic consultant and subject matter expert for brands, corporations and nonprofits nationwide. She started her career in radio advertising. After radio, she came to the email and social media marketing world from a direct marketing background, working with patron ticket sales at national touring Broadway presenter Theater League. There, she became addicted to measurable, targeted marketing, and not long after, fell in love with email marketing for its immediacy and the complex possibilities of relationship marketing. Over the last 3 years, she's lead trainings and spoken in front of audiences from Wichita to New York City to SXSW Interactive in Austin. Jessica’s is a Digital Marketing Evangelist, and also acts as Community Manager, implementing the best practices she preaches for Emfluence’s own marketing strategy.