Mike Weinberg is the author of "New Sales. Simplified: The Essential Handbook for Prospecting and New Business Development," an Amazon #1 best-seller. Mike was the top-producing salesperson in three different companies, spent five years consulting and five years leading sales organizations, before finally launching his company, New Sales Coach, in late 2010. He is blunt and calls it like he sees it, and he takes his clients’ business personally, acting like his own livelihood depends on their success. Forbes and KiteDesk named Mike a Top 30 Social Sales Influencer in 2014, and for three consecutive years OpenView Labs listed him as a Top 25 B2B Sales Influencer.