Stuart Cross is a consultant, coach, speaker and author who helps world class companies dramatically accelerate profit growth. Since launch in 2006 his firm, Morgan Cross Consulting, has attracted clients including Avon Cosmetics, Alliance Boots, PricewaterhouseCoopers and Aimia Inc. Stuart is the first consultant in the UK to achieve Hall of Fame membership of the prestigious Alan Weiss Million Dollar Consultant Mentor Programme. Prior to founding Morgan Cross, Stuart was Head of Strategy for Boots the Chemists and helped plan and deliver the successful £7 billion merger with Alliance Uni-chem. Stuart also teaches on MBA courses at both Warwick and Nottingham University Business Schools and has authored a number of books including ‘First and Fast: Outpace Your Competitors, Lead Your Markets & Accelerate Growth’. As part of an early mid-life crisis Stuart joined rock band, The Imposters, as guitarist. Don’t expect them to be playing at a venue near you anytime soon!