Eric Simonson is a Director of Solution Management at SAP, with overall experience of close to 25 years in Supply Chain Management. His current focus is within the Supply Chain Planning area with emphasis on Integrated Business Planning, specifically Response and Supply. His background includes working in industry both in forecast and production scheduling positions. He started his SAP career back in 1999 as a consultant implementing APO at several clients. He then moved to the pre-sales demo team, building and illustrating supply chain solutions for prospective customers. Eric’s current role of 6-plus years is in Solution Management, which includes working with partners, customers, and internal SAP organizations across many industries in order to bring the next generation of SAP’s Supply Chain Planning solutions to the market.