Heike Rapp
Heike Rapp, VP Product Design at SAP’s CX division, is a senior design leader, design strategist and change maker. She holds a degree in Industrial Design, MBA in Design Strategy. Her work has always focused on how we can humanize technology. She started her career at frogdesign. As employee #1 at oldnavy.com, she pioneered online experiences that drove revenue in an entirely new medium, the web. At Autodesk, she built a team to drive brand strategy, design and customer experience that allows you to "make anything". She fostered a bias towards action, grew a team of strong and confident creative team members, and enabled a small team to drive outsized impact on the leading engineering authoring tool platform in the world. At SAP, she has taken on the challenge to create a harmonized user experience for the C4 Hana Suite. In an engineering-driven environment, Heike continues to be one of the main advocates for human-centered design. Heike has been a keynote speaker at many events.
