Bert Laws

Bert Laws

Bert Laws is a Senior Director and Senior Architect with the SAP S/4HANA FrontRunner team. specializing in new and emerging technologies including Machine Learning, Robotic Process Automation, Situation Handling and Conversational AI. His focus is always on defining new ways to use technology to connect businesspeople and technology to solve business problems, which means producing results. Bert is a nationally recognized speaker at software user conferences including the Consortium for Advanced Management-International (CAM-I). He speaks about using technical and software solutions and techniques to address fundamental business challenges in the areas of cost management, the balanced scorecard, business intelligence, data warehouse design and performance management and measurement. Bert writes blogs and articles to help business users to de-mystify highly technical topics to integrate AI into common end-to end business processes.