Lisa Allen entered in the wine business in 1996 while living in Dallas, TX and that's when the wine-bug bit. She pursued an entrepreneurial path after returning from a trip to South Africa and founded her first company in 2005, Big Boat Wine Co. For almost a decade, she built it with a portfolio of family-owned estates from the world's best wine growing regions. The success brought a buyer that resulted in a merger with Savannah Distributing where she led a newly created Fine Wine Division. In 2016, Ms. Allen was recruited by Young's Market Co. California to manage sales for Trinchero Family Estates. Three years and 6MM cases later, she wanted to build something again and pursued the opportunity as the first General Manager for Coursey Graves Wines overseeing sales and production. With the new year came a new chapter bringing her back to Atlanta where she is the Managing Partner for Wine Insite, a strategic wine sales and marketing company that is building brands one bottle at a time.