Serah Chae is the president of Hosung NY, maker of miYim and My Natural eco-plush toys and accessories for infants and toddlers. The company was born when a family member was diagnosed with cancer and began to seek ways to live naturally and as chemical-free as possible. As a result, every miYim and My Natural toy is 100% certified Non-Toxic and made earth-friendly fabrics such as organic cotton, natural cotton and bamboo. These fabrics are colored with low-impact dyes that are non-toxic and free of heavy metals. Serah attended Boston College Carroll School of Management and Vanguard University, graduating with a degree in Business Administration. Prior to joining Hosung NY, she was a category manager at Disney Consumer Products. Serah also worked for Jakks Pacific as a boys toys manager.