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In today’s episode, we will discuss the history of the IVF industry, and its latest strategies for expanding its market reach and services. This 44-year-old for-profit industry is estimated to reach to $37 billion dollars globally by 2027. It has done a masterful job positioning itself as a ‘cure’ for infertility and, more recently, selling the ‘promise’ of future family through egg freezing and other third-party services. The hope sale is central to its business model. Pamela Mahoney Tsigdinos has fought for the last decade+ to raise the visibility of those who have been negatively impacte
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