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Impact Africa

Impact Africa

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July 18th 2013:Africa Rising

My guest, Professor Vijay Mahajan and I will discuss his best selling book, Africa Rising, where drawing from his experiences and observations while crossing thousands of miles across the African continent, he shares lessons that Africa’s businesses have learned about succeeding on the continent, how global companies are succeeding in Africa despite the political, economic and resource challenges. We will also discuss his recent trip to Nigeria and Morocco, market opportunities that exist in all parts of a growing and very dynamic African market with more than 900 Million consumers, and the hi

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Featured Guest

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Vijay Mahajan

Vijay Mahajan holds the John P. Harbin Centennial Chair in Business at Mccombs school of Business, University of Texas at Austin. He has received numerous lifetime achievement awards. Professor Mahajan is author or editor of twelve books including his recent 2012 book, The Arab world Unbound. These books have been translated into twelve languages. His book, The 86% Solution, received the Book-of-the-Year award (Berry-AMA) in 2007 and Convergence Marketing and Africa Rising were among the finalists for the same award in 2003 and 2010 respectively. Professor Mahajan is also one of the world’s most widely cited researchers in business and economics and has been invited by more than 120 universi
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