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The Business Edge

The Business Edge

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September 11th 2013:Putting Strategy to work: The story of Interphase and penveu

How does a 34 year old, established, public embedded communications hardware company turn itself into an engine of innovation, entering new, promising and unfamiliar territories for them? Our guests today are the CEO of such a company, Interphase Corporation in Plano, Texas, and the Vice President of Strategy that helped push the company into new directions.They will take us through a story that starts with the realization that “someone moved my cheese”, to breaking all orthodoxies, developing a new strategy, and putting it to work.They will share how hard it was to do things differently, and

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Featured Guests

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Dr. Yoram Solomon

Dr. Yoram Solomon is an inventor, a creativity and innovation researcher, coach, consultant, and trainer to large companies and their employees. For his PhD he studied why people are more creative in startup companies than in mature ones. He also holds an MBA and LLB. Yoram was a professor of Technology and Industry Forecasting at the Institute for Innovation and Entrepreneurship, UT Dallas School of Management; is active in regional innovation and technology commercialization; and is also a speaker and author of four books, many innovation and creativity articles, nine issued patents, and more pending. In 2015 he was elected to the Plano, Texas ISD Board of Trustees. He is a member of NACD
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Gregory Kalush

Gregory Kalush is the Chairman, President, and CEO of Interphase Corporation. He joined Interphase in 1998 as Chief Financial Officer, and shortly thereafter assumed broader responsibilities for the company's operations. In 1999, he was promoted to President and CEO. Prior to joining Interphase, Kalush was Vice President of the Transmission Data Services Division of DSC. At DSC he also held positions as Vice President of International Access Products and as Group Vice President of Finance for the Transport Systems Group. Prior to DSC, Kalush worked at IBM, as Director of Finance, Planning and Administration for the $3 billion Southwest Marketing and Service regional business unit. He also se
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