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Coffee Break with Game-Changers, presented by SAP

Coffee Break with Game-Changers, presented by SAP

Wednesday at 8 AM Pacific/11 AM Eastern

March 12th 2014:Social and Content Marketing: Why Is Less More?

Today’s buzz: Marketing. We’re all bombarded daily by a deluge of content. Some works its intended magic; most fails with a splat or simply vaporizes. If you’re among the legions of writers (or a manager of writers) spewing forgettable content that’s doing injustice to your brand, and your only authentic words are curses flung at your keyboard, help is here. Tune in for insider tips to go from dull, irrelevant messages to actionable, memorable, experience-rich communications gems. The experts speak. Jeremy Epstein, Sprinklr: “Brands will not survive the social age without experience manage

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Featured Guests

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Jeremy Epstein

Jeremy Epstein, CEO of Never Stop Marketing, has 20 years of international marketing experience. Most recently, he was VP, Marketing at Sprinklr which grew from a $20 million valuation and 30 people to $1.3 billion valuation and 900 people in 3 years. Previous work experience includes Microsoft and consulting to firms such as Johnson & Johnson and two NY Times best-selling authors. Jeremy spent 3 years living and working in Frankfurt, Germany, and Tokyo, Japan. Jeremy is the author of numerous whitepapers and a book, “It’s ALL on the Blog, DON’T Buy the Book,” published “Blockchains in the Mainstream: When Will Everyone Else Know?”, and has presented to hundreds of audiences in 15 countri
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Kare Anderson

Kare Anderson speaks and writes on connective behavior. She’s a Forbes and Huffington Post columnist, TEDx speaker, Emmy-winning former NBC and Wall Street Journal reporter, and the author of Moving From Me to We and other books.
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Tim Clark

Tim Clark (aka “The Blogfather”) is a seasoned business and technology writer located in Mount Olive, New Jersey. His stories have appeared in Variety, MAXIM, Forbes.com, IGN, MultiChannel News, Wall Street & Technology, ThomasNet and others. Tim crossed over to the “dark side” of corporate communications nearly a decade ago and now heads up SAP’s Brand Journalism program. He believes “authenticity matters” more than ever in the digital age.
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https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap 20/12/2017 08:00 20/12/2017 09:00 Coffee Break with Game-Changers, presented by SAP https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap Today’s buzz: Marketing. We’re all bombarded daily by a deluge of content. Some works its intended magic; most fails with a splat or simply vaporizes. If you’re among the legions of writers (or a manager of writers) spewing forgettable content that’s doing injustice to your brand, and your only authentic words are curses flung at your keyboard, help is here. Tune in for insider tips to go from dull, irrelevant messages to actionable, memorable, experience-rich communications gems. The experts speak. Jeremy Epstein, Sprinklr: “Brands will not survive the social age without experience management.” Kare Anderson, Moving From Me to We: “Whoever most vividly characterizes what a situation is about usually determines how others see it in their mind’s eye, think about it, and act on it.” Tim Clark, SAP: “There is no greater agony than bearing an untold story inside you” (Maya Angelou). Join us for their insights on Social and Content Marketing: Why Is Less More? VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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