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Today’s Inspiring Women

Today’s Inspiring Women

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April 02nd 2015:Personal Branding and Good Boss v Bad Boss

Personal branding is one of those topics we don't think about much. Who needs a brand? Of course if you have a business your brand is critical to your success. However as an employee do you also need a brand? Of course. What are you known for? When people say your name what do they think about? Today's guest, Dorie Clark is a branding expert. She is a former presidential campaign spokeswoman, a frequent contributor to the Harvard Business Review and Forbes, and has been a TED Speaker. And she is recognized as a Branding Expert by the Associated Press. Today Dorie will give some some insider ti

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Dorie Clark

Dorie Clark is an adjunct professor at Duke University’s Fuqua School of Business and the author of Entrepreneurial You, Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, the New York Times described her as an “expert at self-reinvention and helping others make changes in their lives.” A frequent contributor to the Harvard Business Review, she consults and speaks for clients including Google, Microsoft, and the World Bank. She is also a producer of a multiple Grammy-award-winning jazz album. You can download her free Entrepreneurial You self-assessment workbook and learn more at dorieclark.com/ent
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