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Today’s Inspiring Women

Today’s Inspiring Women

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April 02nd 2015:Personal Branding and Good Boss v Bad Boss

Personal branding is one of those topics we don't think about much. Who needs a brand? Of course if you have a business your brand is critical to your success. However as an employee do you also need a brand? Of course. What are you known for? When people say your name what do they think about? Today's guest, Dorie Clark is a branding expert. She is a former presidential campaign spokeswoman, a frequent contributor to the Harvard Business Review and Forbes, and has been a TED Speaker. And she is recognized as a Branding Expert by the Associated Press. Today Dorie will give some some insider ti

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Dorie Clark

Dorie Clark is a former presidential campaign spokeswoman and a frequent contributor to the Harvard Business Review and Forbes. Recognized as a Branding Expert by the Associated Press, Author of Reinventing You: Define Your Brand, Imagine Your Future and Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It. She is a marketing strategy consultant and speaker for clients including Google, Fidelity, Microsoft, Yale University, Morgan Stanley, and the World Bank. She is an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and a Visiting Professor at IE Business School in Madrid, Spain. She has taught executive education at the U
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