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The Tech Cat Show

The Tech Cat Show

Wednesday at 1 PM Pacific

January 06th 2016:This week's guest, Chris Pizzurro, The TV Ad Tech Man

This week we chat with Chris Pizzurro, the TV Ad Tech Man. Chris is the Head of Business Development, Sales & Marketing at Canoe Ventures; an advertising technology company dedicated to providing software and services to national television programming networks and was founded by Comcast, Cox, Time Warner Cable, and Brighthouse Networks. Chris is focused on delivering dynamically inserted advertising to national tv networks; combining the power of broadcast television advertising with the targeting of digital platforms. It sounds complex and it is but Chris and Canoe Ventures are hard at work

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Chris Pizzurro

Chris Pizzurro has over 28 years’ experience in national media strategy, marketing, and implementation, with a focus on traditional TV and digital media advertising. He is currently Head of Business Development, Sales & Marketing at Canoe, an advertising technology company focused on delivering dynamically inserted advertising to national TV network programs available on cable operators’ VOD platforms. Prior to Canoe, he was a Principal at Leap Media Group, an advertising consultancy specializing in planning, selling and packaging of TV Everywhere advertising. Before Leap, Pizzurro spent 13 years at Turner Broadcasting effectively growing digital revenue from Fortune 500 advertising clients.
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https://www.voiceamerica.com/show/2488/the-tech-cat-show 25/10/2017 01:00 25/10/2017 02:00 The Tech Cat Show https://www.voiceamerica.com/show/2488/the-tech-cat-show This week we chat with Chris Pizzurro, the TV Ad Tech Man. Chris is the Head of Business Development, Sales & Marketing at Canoe Ventures; an advertising technology company dedicated to providing software and services to national television programming networks and was founded by Comcast, Cox, Time Warner Cable, and Brighthouse Networks. Chris is focused on delivering dynamically inserted advertising to national tv networks; combining the power of broadcast television advertising with the targeting of digital platforms. It sounds complex and it is but Chris and Canoe Ventures are hard at work to make it happen. Their sitting on top of great data around behaviors in Video On Demand and how people are watching ads. He’s actively driving synergies among all the companies in the TV advertising ecosystem. It’s pretty powerful stuff and always cutting edge. Join us for a conversation with Chris Pizzurro, the TV Ad Tech Man and the TechCat for insights into the future of television ad VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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