This week's guest, Ryan A. Bell, Transformative Tech Man

August 9, 2017
Hosted by Lori H. Schwartz

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Guest Information

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Episode Description

On this week's Tech Cat show we dig into what it means to be a digital storyteller with Ryan A. Bell. Ryan is Director of Digital Strategy at HydroStudios, a creative marketing agency and content studio. HydroStudios was founded on the belief that technology should empower, not inhibit and they focus on creating innovative human-centric, data driven experiences that deliver measurable results. Ryan's role is to focus on where Tech & Story Intersect with Marketing & Entertainment. He has a unique perspective on what transformative tech is coming down the pike that will impact us all. Join us this week on the Tech Cat Show as we hang out with Ryan A. Bell, The Transformative Tech Man!

The Tech Cat Show

The Tech Cat Show

Wednesday at 1 PM Pacific Time on VoiceAmerica Business Channel

The Tech Cat show will give you the vital information that you need to stay ahead of the curve in technology as it relates to consumers and trends in marketing, entertainment and ‘business to consumer’ opportunities. You’ll hear from leading experts in the media and content business as they talk with Lori and share meaningful advice on how to navigate. Every show delivers insights and “nuggets” of information that you can take off line and activate on. Whether it’s a piece of business advice, a website or app to check out or a must attend trade show, Lori is the expert and authority in technology trends for all ancillary business opportunities. Listen to the Tech Cat Show, broadcasting live every Wednesday at 1 PM Pacific Time on the VoiceAmerica Business Channel and syndicated on the VoiceAmerica Women’s Channel.

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Lori H. Schwartz

Lori H. Schwartz

As the Co-founder for StoryTech, a boutique agency dedicated to informed collaboration between storytellers and technology companies, Lori works with top executives of multiple brands, agencies and content companies to ensure understanding of new and evolving technology and emerging business models. With a focus on the habits of the consumer and the goals of the marketer, Lori provides the latest recommendations for this ever changing media landscape.

Previously, Lori was Chief Technology Catalyst for McCann Worldgroup, North America, where she was responsible for driving technology innovation at one of the world’s largest marketing communications companies, Lori was also one of the key principals to launch the highly regarded Interpublic Media Lab ( As Senior Vice President she helped to keep clients and agencies ahead of the digital curve.

Lori is a frequent speaker at major industry events as well as private companies and executive summits. She served two terms on the Board of Governors at the Television Academy (Emmys) and has been profiled as one of the “30 Executives Shaping the Evolution of Media and Technology” by Variety and “100 People to Have Lunch with” by MediaPost Publications.

An active spokesperson for mentoring women in tech, Lori launched Digital Hollywood’s “Women’s Entertainment and Technology Mentor Program.” Lori is a recipient of the Lucy Hood Digerati Award for her contributions to the Television Academy.

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Episode Directory

August 2017

  • 8/23/2017: This week's Tech Cat Show, Irena Cronin, The MBA in VR Coming Soon
  • 8/16/2017: This week's guest, Mary Coppola, Marcom for The United Fresh Produce Association Coming Soon
  • 8/9/2017: This week's guest, Ryan A. Bell, Transformative Tech Man Listen Now
  • 8/2/2017: This week's guest,David Polinchock, CXO, Live From SIGGRAPH Listen Now

July 2017

June 2017

May 2017

April 2017

March 2017

February 2017

January 2017

December 2016

November 2016

October 2016

September 2016

August 2016

July 2016

June 2016

May 2016

April 2016

February 2016

January 2016

December 2015

November 2015

October 2015

September 2015

Kevin Beggs

Kevin Beggs, a 16-year veteran of Lionsgate, is Chairman of the Lionsgate Television Group, overseeing development and production of all scripted and non-scripted programming for broadcast, cable and digital platforms worldwide. A member of the corporate senior management team, he has spearheaded the strategic expansion of the Company’s television production activities and has become one of the key executives managing Lionsgate’s 50/50 partnership with CBS in TVGN (the TV Guide Network) and its partnership with Viacom and MGM in the premium entertainment channel EPIX. Mr. Beggs joined Lionsgate in 1998 and has guided the Television Group’s growth from $8 million in revenue in 2000 to nearly $500 million last year. Under his leadership, Lionsgate Television has become a leading supplier of programming with 34 series on 22 different networks including the critically-acclaimed hit Orange is the New Black, which earned 12 Emmy nominations this year and is now in its second season View Guest page

Episode Listing:

Ryan A. Bell

Ryan A Bell is a digital storyteller, connecter & tech lover. He loves forming partnerships and connecting large brands to creative engagements. He trains and leads teams with a long sales background from tangibles and intangibles (BMW to SAAS). His speaking engagements range from CES to VidCon and topics range from VR screenwriting and app content creation to philanthropy and community. As Head of Studio at VRScout Ryan is an ambassador and connector for the community and overseas relationships bridging the gap between technology and traditional film. As Founder of Summit.Live, the world’s largest conference centered around nontraditional media, his team bridges entertainment and technology with the mentality of bringing the world together to innovate, connect and educate. He has been recognized by The White House and CBS for his volunteer work with Special Olympics and youth mentoring programs. Visit him at or connect on Twitter View Guest page

Episode Listing:

Brad Berens, Ph.D.

Chief Strategy Officer, Brad helps shape how the Center works with partners and the media. He also leads the Future of Transportation project and the forthcoming Future of Health Project. Brad is a trusted advisor to executives and companies around the world, and he is a principal at Big Digital Idea Consulting, a boutique strategy shop. Previously, Brad spend several years as the worldwide head of programming for dmg events’ portfolio of events focused on the intersection of interactive media with marketing and advertising, including ad:tech, the iMedia Summits, and the CMO Collective. Before that, Brad was the editor of all things digital at EarthLink. Berens began his career as a teacher and Shakespearean scholar at UC Berkeley, where he earned a Ph.D. He is also a science fiction writer, and he hopes that you’ll check out his novel, Redcrosse. Follow him on Twitter as @bradberens and check out Links: http://www.redc View Guest page

Episode Listing:

Farrah Bezner

Farrah is known for her groundbreaking activations and first-of-their kind programs that connect brands to culture based on deep consumer insights. These programs include Sour Patch Kids’ “Breaking Out,” a web series with YouTube influencers, now in its second season, as well as Sour Patch Kids’ Snapchat partnership with Logan Paul, Trident’s Trending 10 and, most recently, The Patch, a program that supports musicians who are on the rise and on the road. Over her 13 years with Mondelēz International, Farrah has also created transformational programs for other brands including Philadelphia Cream Cheese, Cool Whip, and Maxwell House Coffee. View Guest page

Episode Listing:

Daniel Brackett

Dan is the CTO of Extreme Reach. He leads innovation and development with a customer-centric revision cycle, growing our industry-leading platform with new capabilities every two weeks. With over 15 years of experience in systems architecture, application design and development leadership, Dan is known for developing transformative advertising technology solutions. View Guest page

Episode Listing:

Bant Breen

Bant Breen is the Founder and CEO of Qnary. Qnary delivers online reputation management solutions for professionals, brands and enterprises. Qnary’s proprietary technology platform contains an arsenal of tools for professionals, brands and enterprises to monitor, control and optimize their digital information including images and videos, social media, and search results. Bant was inducted into the Advertising Hall of Achievement in 2010. Prior to launching Qnary, Bant served as CEO at IPG's Reprise Media. Bant had previously been President of Worldwide Digital Communications at Initiative where he launched social media strategy unit Prophesee. Bant served as the Executive Director of the IPG Emerging Media Lab, created Ansible (IPG’s Mobile Marketing Agency) and led Universal McCann’s global digital offering. Bant started his career as a WPP Fellow. Bant also serves as a board member, advisor, and strategic investor in several early stage start-ups. View Guest page

Episode Listing:

Jim Chabin, President, VR Society

At the request of Hollywood studio stakeholders in 2009, Jim was asked to form the Society to advance the arts and sciences of 3D and other advanced imaging technologies.
Jim has served as President of The Academy of Television Arts and Sciences (Prime Time Emmys), President of Promax/BDA (The Worldwide Organization of Television Marketing Professionals), Head of Promotions for E! Entertainment Television, Head of West Coast Marketing for the CBS Television Stations, as a sales executive for KCBS-TV in Los Angeles and as President / General Manager of radio stations KISS AM-FM in the San Francisco Bay Area of California. He has served as Vice President of the California Broadcasters Association, as a member of The Prism Awards Board of Directors, as an advisor to the Environmental Media Association, and has lectured at the UCLA and USC Schools of Broadcasting and Film. Chabin has also served as a Corporate Advisor to TIVO during its public offering. View Guest page

Episode Listing:

Rob Ciampa

Rob Ciampa is Chief Marketing Officer of Pixability, a video ad buying and marketing platform. Rob works with brands, agencies, media companies, celebrities, and entertainment artists on YouTube strategy, marketing, advertising, and monetization. Rob is YouTube-certified, and a frequent speaker and writer on digital video strategy for brands and content producers. He is co-author of “YouTube Channels for Dummies,” the definitive resource on YouTube strategy, execution and analytics, published by Wiley in April 2015; and Pixability’s "Top 100 Global Brands On YouTube: Key Lessons for Success on YouTube," one of the most comprehensive and data-intensive studies of YouTube. Rob holds a BS and MS in Computer Science and Engineering from the University of Massachusetts, and an MBA from Boston University. He also holds multiple patents in data transmission, analytics, and visualization. View Guest page

Episode Listing:

Steven Cook

Steven Cook has 25+ years experience as an accomplished Fortune 50 global strategic brand marketer and CMO in customer-centric brand building, transformational innovation, B2C and B2B business development and account management with P&G, Coca-Cola and Samsung Electronics, as well as startup experience in Silicon Valley, Silicon Beach, Silicon South and Startup Nation (Israel). He has built and led iconic, image-based CPG and durable passion brands globally online and offline.
Steven is the Founder of FortuneCMO LLC working with Fortune 1000 companies, VCs, PEs & startup Founders leveraging his global CMO experience. He is working with Forté Ventures and Champion Capital Group serving in CMO, Biz Dev, Product Innovation & capital raise roles. Steven is on the 2017 SXSW Accelerator Advisory Board. He also leads the ‘Future of Marketing Series' for the Silicon Valley Executive Network . View Guest page

Episode Listing:

Mary Coppola, Marcom/ United Fresh Produce Association

Mary has been supporting creative and marketing efforts for businesses, large and small, for nearly two decades. Currently, as the Senior Director of Marketing Communications for United Fresh Produce Association, she develops and implements the Association’s strategic marketing programs to promote the brand, products, services and membership that support the fresh produce industry. Mary is responsible for the development of BrandStorm™, an annual produce marketing event created to advance the marketing acumen of fresh produce brands. View Guest page

Episode Listing:

Jacqueline Corbelli, Founder, Chairman & CEO of Brightline

Jacqueline is the Founder, Chairman, and CEO of BrightLine, the leading advanced television ad solution providing dynamic and interactive ads across the connected OTT landscape. Jacqueline started her career as a banker before moving into change management, and then media. As a change agent, Jacqueline has worked closely with renowned economist, Jeffrey Sachs at the United Nations’ Sustainable Development Solutions Network. She is also working with the Vatican to identify how technology, media, and data can generate justice in society. What drew her to advanced TV advertising was the sweeping change being ushered in by the Internet and digital technologies. As an astute executive, she saw the prospect that shifting consumer behaviors held for media platforms and brands and the opportunity to put her change management skills to work to help redefine the relationship between the two. She thus launched BrightLine. View Guest page

Episode Listing:

Irena Cronin, The MBA in VR

Irena Cronin is the President and CEO of SpoutVR, a virtual reality marketing company, and InnovationCMS, a web development company. Irena has spent the last three years first meeting and talking with VR companies who have been developing VR head-mounted displays (HMDs), and then with those who have been developing VR apps and content, with frequent travels between the San Francisco Bay and greater Los Angeles areas. She is the creator and administrator of the largest Virtual Reality closed (non-public) Facebook group, with a focus on up-to-date news and commentary []. Irena has management consulting experience and worked several years as an equity research analyst. Irena has a Joint MBA in Finance/MA in East Asian Area Studies from the University of Southern California and an MS in Information Technology – Management and Systems from New York University. She graduated with a BA from the University of Pennsylvania with a major in Economics. View Guest page

Episode Listing:

Ashley Crowder

Ashley Crowder is a driven visionary who leverages her engineering background to guide VNTANA’s overall direction and technology development. She co-founded VNTANA in 2012 with the goal of allowing people to be in multiple venues at the same time. Since then VNTANA has created the first scalable, affordable and interactive hologram system, which has been used by major brands including Microsoft, Pepsi and Mercedes-Benz. Prior to co-founding VNTANA she graduated from USC with a bachelors and masters in engineering and gained valuable manufacturing experience at Gulfstream, Northrop Grumman and BP. She also gained experience in event production at MTV Networks in Los Angeles and INCA Productions in London, planning events to be executed in multiple countries. Ashley has been a speaker at many high profile events. This Spring, she will be featured as one of USC’s leading engineer CEOs of 2016. She's also part of the Microsoft Early Developer Program and Microsoft Bizspark Plus Program. View Guest page

Episode Listing:

Olivier Delfosse

Olivier Delfosse is the Chief Operations Officer (COO) at StyleHaul, the largest global community of fashion and beauty creators, with more than 6500 creators in-network and more than 1.5 billion views per month. In his role as COO, Olivier leads the alignment and prioritization of company investments, oversees internal technology initiatives, ensures operational excellence and solidarity across each business unit and drives the strategic roadmap for the company’s expansion into international markets, with Asia and Brazil as priorities. He also leads the partnership between StyleHaul and the companies within the RTL Group digital portfolio.
Prior to his appointment as COO at StyleHaul, Olivier was part of the central digital group of FremantleMedia that oversaw global digital strategy. Over the course of his eight years at FremantleMedia, Olivier’s responsibilities included implementing corporate digital initiatives. View Guest page

Episode Listing:

Jeanette DePatie

Jeanette DePatie is a professional techsplainer and propellerhead whisperer who knows how to talk and write about technology and helps engineers learn to do the same. For over two decades Jeanette DePatie has served as a pioneer in marketing, interactive technology and content development; combining three different yet uniquely complimentary skill sets. She has a deep and abiding love for all things technical. She has a clear understanding of marketing including how to explain really complicated stuff and how to get people to buy incredibly complicated stuff. And she knows how to create compelling content. Most recently she lead StoryTech Tours at the NAB Show and wrote all the content for the NAB Audio Tours. This is Jeanette’s 3rd year doing tours at CES. View Guest page

Episode Listing:

JJ DiGeronimo

JJ DiGeronimo, president of Tech Savvy Women,is one of the most highly regarded speakers, authors and executive strategists to attract, retain and advance professional women in technology and related fields. Through her keynotes and executive sessions, JJ shares effective leadership and inclusion strategies to retain and develop diverse talent. Her work is featured in Forbes and The Wall Street Journal along with many other publications.
JJ began her career designing computer infrastructures for Fortune 500companies after graduating with a computer information systems degree in 1995. She stays involved with emerging technologies, as she is a strategic advisor to venture capitalists (VC), investment teams and executives as it relates to routes-to-market and repeatable revenue streams.
She includes these experiences along with hours of leadership research in her book, “The Working Woman’s GPS”. She also contributed to the book, “The Confident Woman, Tapping Into Your Inner Power” View Guest page

Episode Listing:

Allison Dollar

Allison Dollar is a longtime champion of digital video interactivity. In her consulting practice she specializes in accelerating early stage digital ventures. These span content, consumer brands, consumer electronics and enterprise technology. In a complementary role, she is CEO and co-founder of the Interactive Television Alliance, a trade association comprised of leading corporations in advanced digital television whose members span advertising, programming, technology and distribution.
In addition, she co-founded eTV World, Hollyweb Live!, and venture pitch events iNNOVATORS™ and iBreakfast LA. She chaired NAB’s Executive Committee to launch Multimedia World, the NAB’s switch to digital (now the South Hall). She was Executive Director of the Mobile Excellence Awards at its inception and continues on the board. She produced sessions for Silicon Beach Fest, presents at Founder’s Workshops and is on the advisory board of KORUS, the Korea-US Vision Council. View Guest page

Episode Listing:

John Durham

Beginning his advertising career with Cola-Cola over 30 years ago, John has found a passion for building truly impactful brands through the course of his illustrious career. Since turning his focus exclusively to interconnectivity in digital marketing in 1995, John has amassed a truly impressive resume, a massive professional network, unrivaled knowledge of the industry, and an uncanny vision of where it is heading. All of this has been earned through his wide variety of experiences; ranging from founding and selling two of his own digital marketing firms, serving as EVP of Business Development for Carat Fusion (the 4th largest media network in the world), to teaching the next generation of advertising professionals at the University of San Francisco. John has won many awards for his inspiring work including, AdTech Industry Achievement Award, the Master of Marketing and USF Teacher of the Year Award to name a few. John’s recent venture began in 2007, when he co-founded catalyst s+f. View Guest page

Episode Listing:

Gil Elbaz

Gil Elbaz is the Founder and CEO of Factual, a data company that enables developers, publishers and advertisers to build highly relevant mobile experiences using the context of location. Prior to Factual, Gil co-founded Applied Semantics Inc. (ASI), which developed contextual advertising products, including ASI's AdSense. Google acquired ASI in 2003, where Gil stayed on as the director of engineering, continuing to work on AdSense and other products. In 2008, Gil founded The Common Crawl Foundation, a non-profit with the goal of democratizing access to web information to enable greater innovation in research, business and education. He continues to serve on the board there as well as on the board of the X Prize Foundation. Gil is an active angel investor. He recently co-founded TenOneTen ventures with David Waxman, and his notable investments include Climate Corporation (acquired by Monsanto for $1.2 billion), GoodReads (acquired by Amazon), Scopely, and Kaggle. View Guest page

Episode Listing:

Danny Fishman

An authority in the converging media space, Danny Fishman is known and respected for his accomplishments in the entertainment, digital media, advertising & marketing, and technology industries. For two decades, Fishman has been a highly successful serial entrepreneur leading multiple companies to exponential growth, category dominance, and financially lucrative exits. Fishman’s personal network of direct brand and advertising agency relationships is truly unparalleled in the industry. Over the course of his career, Fishman has developed, produced, marketed, and sold a variety of high profile original digital series that have been recognized with many prestigious awards including several Webby’s and the NATPE Digital Luminary Award. Fishman was also named one of iMedia's 25 Internet Marketing Leaders and Innovators of 2013.
Fishman is Co-Founder of EXCELLERATE a top global advisory firm hyper focused on identifying disruptive media and technology solutions. View Guest page

Episode Listing:

Todd Forsythe, SVP of Digital Marketing, Dell

As SVP of Digital Marketing, Todd is responsible for the digital customer experience and monetization across,, communities and collaboration across internal and external audiences. Enabling the experience, he oversees marketing technology and data strategy, digital sciences and social business. Todd is the co-chair of the market-to-quote IT investment lifecycle for Dell’s Business Architect Team. He joined Dell though the combination with EMC, where he led Corporate Marketing. Todd’s greatest strengths are the balance of radical creativity and analytic thinking.In 2012 Todd was recognized for Top BtB marketer by the BtB Marketing. He received the same award in 2010, and was Top Marketer in 2005. He was also a runner up for EMC marketing’s highest honor, the John Howard award for Common Sense Marketing Excellence. He has served in senior marketing leadership positions at Oracle, and began his career at Foote, Cone & Belding advertising. View Guest page

Episode Listing:

Ann Greenberg

Ann Greenberg is a serial entrepreneur, inventor and thought leader. Ann co-founded Gracenote, the leading entertainment data and technology company in the world. Gracenote connects millions of people to the content they love and handles billions of data requests daily for leading consumer electronic, software and automotive devices (Apple, Spotify, Pandora, Samsung, LG, Amazon, Xbox, Roku, Tivo, Toshiba, Mercedes, BMW, Ford, Hyundai, Toyota.) Gracenote was acquired by Sony in 2008 and is now owned by Tribune Media. At her new company, Sceneplay, Ann is building a cloud-based collaborative storytelling platform that takes the script format into the 21st century to virtualize and automate media creation. Ann also runs the Hugging Company, an incubator for both blockchain and AR/VR technologies providing cutting edge solutions for diverse industries, including entertainment, real estate and healthcare. In 1992, Ann co-founded ION which patented early interactive cinema systems. View Guest page

Episode Listing:

Victor Harwood

During the past two decades Victor Harwood has developed and produced over two hundred leading conferences and events for artists, professionals and top executives. Mr. Harwood is considered a leading authority on the convergence of the entertainment and technology industries, founding and organizing such conferences as Digital Hollywood, Politics 2008: The Media Conference on the Election of the President, Media Summit New York, Building Blocks, Advertising 2.0, Digital Hollywood Europe in London, the Entertainment Globalization Initiative, Multimedia Expo, Production East at Lincoln Center, the International Business in Space Conference and the New York Writers Conference. He coined the now ubiquitous expression "The Digital Revolution." Digital Hollywood debuted in 1994 and has from its start been among the leading trade conferences in its field with over 15,000 top executives in the Internet & mobile, film, television, music industries attending the various events each year. View Guest page

Episode Listing:

Scott Hiers, The Design Director

Scott Hiers, Design Director, North Kingdom Scott is an award-winning multidisciplinary designer and director with more than 12 years experience focusing on design, art direction, conceptual development, creative consultation, illustration and motion design. He works with clients not only to help bring creative concepts to life, but to strategize on how best to do it. His clients have included: Adidas, Beats by Dre, Canon, FX Networks, Facebook, Google, Honda, Nissan, NBC, Sony and Skittles. View Guest page

Episode Listing:

Peter Horan

Peter C. Horan is an entrepreneur and digital media investor with a history of building successful media, commerce and ad technology businesses. In February of 2014, Peter formed Horan MediaTech Advisors as an umbrella for his investment and consulting activities. Peter currently works with and/or has investments in: Antenna; Kyck; Lending Tree; Mowingo; Net2TV; PublishThis; Purch; ShopPad; Skift; SocialWire, TalkWheel, Topix, TwelveFold Media, Viggle. He has played a role in five major revolutions in media and technology including: home video games; personal computers; cell phones; Windows computing; and the internet. As a CEO and independent director he has been part of eight profitable exits in the last ten years totaling almost $1.800 billion in value. Peter is actively investing in the sectors that are transforming media and advertising including: the intersection of the social web with media and advertising; lightweight content models View Guest page

Episode Listing:

Erik Huberman, The Outsourced CMO

Erik Huberman is Founder & CEO of Hawke Media, a full-service Outsourced CMO based in Santa Monica, CA that launched in 2014 and has been valued at $60 million. In just 3 years, Hawke Media has grown from 7 to over 100 employees and has serviced 400+ brands. As a serial entrepreneur and brand marketing expert, Erik is a sought-after thought leader. He is the recipient of numerous honors and awards including Forbes 30 Under 30, Inc Magazine’s Top 25 Marketing Influencers, and a 2016 Telly Award. View Guest page

Episode Listing:

Xavier Kochhar, Founder and CEO, The Video Genome Project

Xavier Kochhar is the Founder and CEO of The Video Genome Project® (The VGP), a company whose mission is deeply rooted in the belief that the world's data should be accessible for all to use. The VGP is the largest, broadest, and most granular structured database of video content (film, tv, and online video) in the industry. The VGP and its underlying structuring technology have had massive implications not only for video content curation tools (such as search, recommendation, and personalization), but also for developers, publishers, content providers, marketers, and users all over the world who utilize any form of video content. Additionally, the Company's Insights division provides analytical lens tools which it layers on top of its structured databases so that its customers can glean actionable insights relating to video content that are used to drive business decisions. View Guest page

Episode Listing:

Neal Kusnetz

Neal has been in the retail industry and fashion apparel for over 20 years holding top management positions with global brands. He is a proven and very effective brand builder. Neal is a merchant minded strategist that focuses on the convergence of digital content media and new technology applications in the fast changing retail industry. He is an inspirational leader with extensive experience in developing businesses through an Omni-channel development process involving wholesale, e-commerce and free standing retail strategies. Neal is hands on and highly effective in merchandising products and developing new ideas and strategies that engage productive digital B2B and B2C growth delivering ROI. View Guest page

Episode Listing:

Amber J Lawson

Amber J. Lawson is the founder, CEO of Good Amplified, the only YouTube MCN exclusively servicing non-profits. Good Amplified helps non-profits build millenial audiences creating donor retention & revenue. Lawson was awarded 2015 Cynopsis Women in Digital Entrepreneur of the Year & 2015 Top 50 Women in Digital for her work as cofounder & CEO of The Streamy Nominated and IAWTV best live event Winner, Comedy Gives Back, leveraging comedy across multiple platforms in order to raise money for charities, a global digital telethon, in partnership with YouTube, SXSW, Yahoo!, Team Coco, IFC and Dailymotion.

Lawson is a branded content development, programming and distribution executive, super connector and multi-platform storytelling strategist of platform appropriate high-quality long & short form entertainment with a hands-on knowledge of digital media content business including business planning, interactive and social network integration & activation across platforms. View Guest page

Episode Listing:

Shira Lazar

Shira Lazar is the Co-Founder/CEO and Host of the Emmy Nominated live interactive daily show and millennial media brand, What's Trending. As a West Coast contributor for HLN's "The Daily Share", Lazar covered all things social media and digital trends for the network. Prior to launching What's Trending, Shira launched the talk show of YouTube, Partner's Project, interviewing the biggest YouTube stars. As the leading broadcaster and interviewer in the digital space, Shira has been the face of the biggest live-streams on the web from awards show to red carpet premieres including, The Oscars, The Grammys, Tony Awards among many others. Lazar is a Webby Awards Honoree, Streamy Awards and IAWTV Winner For Best Web Series Live Host. She has also been named one of Fast Company’s Most Influential Women in Technology, Huffington Post’s “Women in Tech to follow on Twitter”, honored on the Variety Women of Impact list and Cynopsis Top Women In Digital. View Guest page

Episode Listing:

Jim Louderback

Jim Louderback is currently a venture partner at seed investment firm Social Starts, running west coast strategic partnerships for online video creation platform Wochit, and curating the Industry track of Vidcon as editorial director.
In 2007 Jim became CEO of Revision3, and led the startup to a 20-fold increase in viewers, a 12x increase in revenue, 39 new distribution partners and 9 prestigious company and show awards. In 2012 he sold the company to Discovery Communications and led the integration of the company into Discovery. During his 2.5 years at Discovery he launched and acquired 6 new networks, and transformed the group into Discovery Digital Networks, which he ran as General Manager.
Prior to that, Jim spent 16 years in increasingly senior media and technology management roles – leading startups, growth businesses and turnarounds. He most recently served as SVP and chief content officer for Ziff Davis Media’s Consumer group, along with being Editor in Chief of PC Magazine. View Guest page

Episode Listing:

Ashley Matsui, Managing Partner

Ashely Matsui is a partner at The Institute, which solves mission-critical, time-sensitive, and cross-cutting challenges for national and multinational clients.
The institute is a collective team of business, technology, marketing, and content producers who are known for building unique and lucrative partnerships between brands, causes, media and entertainment.
Ashley has helped drive global marketing campaigns for large brands as well as non-profits, built tech start-ups from the ground up, supported renowned consumer-packaged-goods as they enter new markets, produced incredible digital, live-action and visual experiences, and helped raise capital and venture funding collectively totaling more than one billion dollars. View Guest page

Episode Listing:

John Mekrut

John Mekrut is the owner of The Balanced Brain Neurofeedback Training Center in Los Angeles. After many years as a talent representative in Hollywood, hetransitioned into his current work with neurofeedback after seeing the transformative effect it had on his daughter, who has autism. The natural quality ofthe program, using the body's own signals to cue it's behavior and encourage self regulation was very appealing and prompted him to train at the world renowned Othmer Institute where he continues his professional development to this day.
Whether speaking at corporate events, schools, conferences, advising corporate clients on promoting workforce cognitive improvement programs or working with private clients, John brings a variety of perspectives to the pursuit of mental, physical and spiritual health - an acknowledgment that they are all related. View Guest page

Episode Listing:

Jason Mendenhall

Jason Mendenhall is the master of all things cloud and big data technologies, in his role as Executive Vice President of Cloud. He oversees the SUPERNAP cloud continuum, which delivers the most comprehensive technology and cloud ecosystem in the market to SUPERNAP clients and partners. In this role, he acts as the creator and chief evangelist of new products and services into the SUPERNAP ecosystem. Prior to becoming a partner at SUPERNAP, Jason was the co-founder of Verde Communications, which was grown and sold to Sparkplug, Inc. Jason also has 15 years of experience serving as an executive for global enterprise-level companies in the telecommunications, software and technology consulting industries. View Guest page

Episode Listing:

Josh Messinger, Head of Advertising and Content

As Head of Advertising & Content Industry Relationships at Immersion I’ve been tasked with bringing haptics (the sense of touch) to mobile advertisers. Day to day this means talking to brands, agencies, distribution platforms and publishers.
Prior working at Immersion I co-founded a marketing events company. VMA Media’s mission is to advance and inspire brands and their agencies to explore and embrace today’s marketing strategies. We have done this through in-market roundtables, bi-coastal summits, private dinners, and more. I eat a lot of hors d’oeuvres in a year.In 2001 I helped launch iMedia Communications (iMedia Summits & iMedia, which we sold in 2006 to dmg :: events, a division of DMGT. As Vice President, Online for dmg :: events, I ran multiple B2B web properties for dmg businesses around the world, including iMedia Connection, ad:tech, Evanta, Petroleum Show, Gastech, and Adipec. View Guest page

Episode Listing:

Melinda Moore

Melinda Moore is a social entrepreneur, a seasoned digital marketer and a frequent speaker at leading technology conferences.With over 15 years as a start-up leader (two exits) and Fortune 500 experience, Melinda combines her passion and experience in health & sustainability, female empowerment, tech & digital media. Her work has been widely recognized by Digital LA (Top 50 Digital Women in 2015), the Green Business Bureau and the National Association of Women Business Owners’ Hall of Fame.
Her marketing campaigns have been featured by global brands including Ford, LIVESTRONG, Netflix, Obama for America, Orbitz, Sony, USA Networks, and YouTube. She has forgedstrategic partnerships with leading business, media, and entertainment figures including Jimmy Fallon, Laird Hamilton, Dr. OZ, Dr. Phil, Ryan Seacrest and Yao Ming. After selling the successful e-commerce site LovingEco to John Paul Dejoria in 2012, she founded Tuesdaynights, a hosted invite-only networking organization. View Guest page

Episode Listing:

Danilo Moura

Danilo Moura is Co-founder and Head of Creative Services at LOOT Interactive located in Culver City, CA. During his tenure at LOOT, Danilo has been the executive producer of multiple VR experiences, eight cross platform games for the XBOX®One and PlayStation®4; eleven video streaming applications on the PS3 and PS4; four mobile games and over 700 Virtual experiences for PlayStation® Home. Danilo continues to champion the continued development of the VR, AR and MR platforms utilizing LOOT's extensive experience in video streaming, game and interactive entertainment experience development.
Recently, Danilo served as Executive Producer on Cycling Pathways To Mars starring Dr. Buzz Aldrin. Mr. Moura interfaced with NASA, USGS and Internet Archive in order to gather the highest quality and most realistic source assets for Moon and Mars references.
In this VR room-scale experience, developed for 8i and Time Inc.’s LIFE VR, LOOT combined multiple technologies with their innovative VR fram. View Guest page

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Dan O'Connor

Dan is co-founder and Producing Artistic Director of Impro Theatre as well as a co-founder of Los Angeles Theatresports and BATS Improv in San Francisco. For Impro Theatre he is the co-director for Jane Austen UnScripted (The Broad Stage, Carrie Hamilton Theatre @The Pasadena Playhouse, North Coast Rep, Oregon Shakespeare Festival Green Show), Fairytales UnScripted (The Broad Stage, Lewis Family Playhouse), The Western UnScripted (The Falcon Theatre, Laguna Playhouse, North Coast Rep), Shakespeare UnScripted (The Odyssey Theatre, Carrie Hamilton Theatre @The Pasadena Playhouse, North Coast Rep, Theatre Asylum) and he is the Director for Chekhov UnScripted (The Odyssey Theatre, Carrie Hamilton Theatre @The Pasadena Playhouse, North Coast Rep, Impro Studio) He has taught for the Writers Program at the UCLA extension. DUKE and Pepperdine Universities. He was an adjunct professor for USC ‘s BFA program and has also taught in the MBA Program for the University of Texas. View Guest page

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Pieter Oonk

Pieter Oonk is the co-founder of TVadSync, a TV tech tech start up in the ad placement space. TvAdSync uses proprietary automated content recognition software to create real time data on where and when TV ads appear on second screens. And that data enables online and mobile campaigns by seeking impressions from devices in households. As an entrepreneur, Pieter has always been in the middle between product- and business development. Or you could say: he has a head for business and a heart for tech. TVadSync is his third start up overall, and the most successful one to date, winning a number of startup competitions to gain corporate exposure. Previous forays were in mobile virtual networks and one in location based services: Locle (TVadSync co-founder He and his team built Locle - a location based social network. In between his various startups, Pieter has spent several years in software product management at major telecoms in Europe. View Guest page

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Elisa Camahort Page

Elisa Camahort Page is Chief Community Officer at SheKnows Media and was one of three co-founders of BlogHer, Inc. Elisa oversees the BlogHer conference business, leads the company’s expanded consumer insights and research activities, and helps drive corporate strategy to achieve social community traction, conversation, and participation. BlogHer’s co-founders were named among Fortune’s Most Powerful Women Entrepreneurs, Fast Company’s most influential women in Web 2.0 and technology, and Forbes’ seven most powerful people in new media. Elisa has been honored as an NCWIT Hero, an AWM’s Sixty@60, and a C-Suite Network Social Media Legend. Elisa is a founding Fellow of the Society for New Communications Research, serves on the Board of Directors of San Francisco’s 42nd Street Moon Theatre, and serves on the programming advisory committee for SXSW Interactive, and advisory boards for Our Hen House and Hack the Hood. View Guest page

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Chris Pizzurro

Chris Pizzurro has over 28 years’ experience in national media strategy, marketing, and implementation, with a focus on traditional TV and digital media advertising. He is currently Head of Business Development, Sales & Marketing at Canoe, an advertising technology company focused on delivering dynamically inserted advertising to national TV network programs available on cable operators’ VOD platforms. Prior to Canoe, he was a Principal at Leap Media Group, an advertising consultancy specializing in planning, selling and packaging of TV Everywhere advertising. Before Leap, Pizzurro spent 13 years at Turner Broadcasting effectively growing digital revenue from Fortune 500 advertising clients. He has received an Emmy® Award nomination for the Adult Swim/Axe Deodorant VOD initiative Ravenstoke, as well as a Webby® Award nomination for, and is Vice President of the National Academy of Television Art & Sciences/NY Chapter. Follow Chris @chrispizzurro View Guest page

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David Polinchock

For 20+ years, David have explored emerging technologies that can help brands tell better stories. I was an early pioneer in the use of VR for advertising and marketing, having started with experiential advertising in 1991. Since then, he has run his own lab, the Brand Experience Lab and was the Director of the 1st AT&T AdWorks Lab. He has worked on a variety of emerging technology launches, including the award-winning AudienceGames cinema AR program. In those many years, David has covered a lot of ground, but one thing has remained consistent: I've looked for innovative ways to create compelling, authentic and relevant brand experiences. He’s been very fortunate to have the chance to travel with his daughter Sydney, who helps him remember that the most important experiences are the ones you share with people you love. View Guest page

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Tracie Dean Ponder, The STEM Educator

Tracie Dean Ponder is youngest of 11 children born and raised in the inner city of Chicago, Illinois. Her mother was an uncompromising advocate for education. It’s her passion that has ignited the spark that set Tracie on her path. With an ardent commitment for educating and empowering emerging talent she founded B~STEM Project and B~STEM Project Foundation (B~STEM). The organization’s primary goal is to create opportunities for young girls and women to engage, learn and grow around business and STEM disciplines across industries. BSTEM also provides extension programming for both boys and girls through strategic partnerships with organizations, academia and corporations. Tracie is driven by the vision that B~STEM will become a gateway to unlimited possibilities. The organization is committed to providing foundational support to help foster awareness, aspiration and innovation. Tracie is an award-winning entertainment veteran having worked as a writer, director and produce. View Guest page

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Ari Popper

Ari is the CEO and Founder of SciFutures and has over 20 years' experience as marketing, consumer research and innovation consultant. His previous position was as President of BrainJuicer North America (a mid size research agency). Ari is a passionate sci-fi fan and amateur sci-fi writer who was inspired to start SciFutures during a creative sci-fi writing class at UCLA. He says: “Science Fiction is powerful business tool because it helps businesses understand the human potential of emerging technologies in order to develop human centered business strategies that the whole organization can understand and be inspired to rally behind. This provides a significant competitive advantage.” When Ari isn’t running SciFutures and reading sci-fi, Ari is marathon training and living in the California sunshine with his wife and two pets. View Guest page

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Richard Rabbat

Richard Rabbat, Gfycat’s CEO, is a software engineer with a PhD from MIT. Prior to Gfycat, he was VP of Gaming and Ads at the messaging platform Tango. He was General Manager at game developer Zynga (the creators of FarmVille) and previously worked as a Product Manager on Search at Google. Richard has deep experience with advertising and with monetizing consumer content. He oversaw Gfycat’s growth from garage project to 80 million MAU, with 3 million creators having created 30 million GIFs. View Guest page

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Babs Rangaiah, The Media All Star

Babs Rangaiah leads marketing for IBM’s iX division. His directive is to apply the considerable assets of IBM -- from Design to cognitive computing through to e-commerce -- to establish an end to end marketing advisory blueprint for the digital age for some of the world's top brands.
Prior to joining IBM, Babs was the Vice President of Global Communications Planning for Unilever, based in their London Headquarters. He oversaw a team that worked with Global Brands to infuse New Media Strategy and Integrated Channel thinking into the creative development process.
Under his leadership, Unilever was recognized as one of the best and most innovative marketers in their use of the Media & Digital space. In 2007 & again in 2011, Unilever was named “Digital Marketer of the Year” by Advertising Age & in 2008 was named CPG marketer of the Year by MediaPost. View Guest page

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John Roberts

John Roberts focuses on increasing its digital productions including multiplatform and programming for the web, mobile devices, and other online and connected device distribution platforms. He also oversees business and investment opportunities relevant to the company’s digital initiatives. Previously he worked at Endemol, developing digital and commercial business opportunities in North America and overseeing its digital productions, interactive television, social games and mobile apps. Before that Roberts held positions at The Hub and News Corp, where he established FOX’s first-ever Internet presence and served on the launch team for FX. View Guest page

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Tracey Scheppach, CEO & Founder, Matter More Media

New media entrepreneur and solution architect helping build marketplaces of the future. Former executive at Publicis Groupe; leading several new media innovations, tech start-up experience, brand management experience and finance experience including M&A and public accounting. A passionate fundraiser for pediatric cancer research.Professional Experience: Tracey has been a key architect in building video’s future for more than 15 years pursuing her industry-leading expertise in areas such as advanced TV, programmatic TV, online video, cross platform video, second-by- second set-top box data, and SmarTV/ACR measurement.She played a pioneering role in bringing addressable TV advertising to life for some of the largest brands in the world, executing more than 250 campaigns for 50 leading clients including P&G, General Motors, Coke, Bank of America, Samsung and Kraft. Scheppach has been frequently quoted in publications such as Advertising Age, Adweek, Mediaweek and Entertainment Weekly. View Guest page

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Saba Sedighi

Saba Sedighi is a results driven Marketing Strategist, Speaker, Instructor and Content Creator. By utilizing her excellent verbal and written communication skills, she takes an innovative approach towards storytelling in a noisy digital world. Her work consists of helping brands connect to their audience in a unique and engaging way. Tech savvy, with a broad understanding of social media, influencer marketing and content creation, Saba deliver optimal results with her strategic insights. In addition to consulting, she creates Snapchat content and teaches Snapchat for Business courses at General Assembly. Saba has spoken at a variety of events such as Social Media Marketing World and the National Association of Broadcasters. View Guest page

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Gary Shapiro

Gary Shapiro is president and CEO of the Consumer Technology Association (CTA)™, formerly the Consumer Electronics Association (CEA)®, the U.S. trade association representing more than 2,200 consumer technology companies, which owns and produces CES® – The Global Stage for Innovation. Shapiro leads a staff of 150 employees and thousands of industry volunteers, and has testified before Congress on technology and business issues more than 20 times. He led the industry through its successful transition to HDTV, co-founded and chaired the HDTV Model Station and served as a leader of the Advanced Television Test Center (ATTC). Shapiro authored CTA’s New York Times best-sellers, “Ninja Innovation:The Ten Killer Strategies of the World’s Most Successful Businesses” (Harper Collins, 2013) and “The Comeback: How Innovation will Restore the American Dream” (Beaufort, 2011). Shapiro has held many exhibition industry leadership posts and received the exhibition industry’s highest honor View Guest page

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Rahul Sonnad

Rahul Sonnad is the co-founder & ceo of TESLOOP. Rahul started his technology career in Seattle, first as an engineer at Adobe, and then at Microsoft who recruited him to design the Japanese versions of Microsoft Word. He founded his first startup, thePlatform in 2000, which offered a backend video platform for large online services such as Hulu, Verizon and Comcast, who acquired the company for over $100m in 2006. Rahul’s next startup, Geodelic, offered a location based content service that was adopted by T-Mobile, Verizon, and Universal Studios Theme Parks. His latest startup, Tesloop, has a mission to expand access to and increase the utilization of sustainable transportation. He attended the Harvard Business School’s MBA program, received a Masters in Computer Science and Japanese from the University of Washington, and studied anthropology at UPenn. But most importantly, he plays comedic songs on the only ukulele ever autographed by Elon Musk. View Guest page

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Julie Spira

Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of the Internet and has served as an executive for several Internet and technology companies. She’s the founder of Cyber-Dating Expert and has been helping singles find love online for over 20 years. Julie’s a frequent guest in the media on the subject of online dating, now a multi-billion dollar industry. She’s appeared in/on over 700 stories including ABC, CBS, CNET, CNN, E!, FOX, NBC, Boston Globe, Cosmopolitan, Elle, Glamour, New York Post, New York Times, Redbook, WIRED, Women’s Health, Women’s Fitness, and USA Today. She writes about the intersection of love and technology and was called the “Pioneer of Online Dating” by Cosmo. Julie ranks as the top most influential person in online dating on social media influence site, Klout and was named one of the “Top 10 Columnists to Follow on Twitter. Follow @JulieSpira on Twitter and visit her View Guest page

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Bernie Su

Bernie Su is a two-time Primetime Emmy Award-winning writer, director, and multi-platform storyteller. His first came in 2013 when he co-created “The Lizzie Bennet Diaries,” an interactive adaptation of Jane Austen's Pride and Prejudice, which earned the first Primetime Emmy Award for a YouTube distributed series. In 2015 he won his second Emmy with the multi-platform series “Emma Approved,” a five-platform adaptation of another classic Austen novel Emma. Most recently he co-founded Canvas Media Studios, creating and directing its first project “Vanity,” StyleHaul’s first original online series, with Maybelline New York attached as the exclusive sponsor for its centennial celebration, and starring Denise Richards and Karrueche Tran. In 2014 he was named Creator of the Year by VideoInk News, when he executive produced “Emma Approved” and the gender-bending science drama “Frankenstein, MD” for PBS Digital Studios, and published “The Secret Diary of Lizzie Bennet” with Simon & Schust View Guest page

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Tracy Swedlow

Tracy Swedlow is the co-founder and CEO of TMRW Corp., the parent company that owns InteractiveTV Today [itvt] ( and TV of Tomorrow Show conference( held annually in San Francisco (June) and New York City (December). InteractiveTV Today publishes news as well as audio and video interviews via Radio [itvt] and Video [itvt]. This publication additionally serves as the editorial driver of TVOT shows. Tracy's writing has appeared in many leading newspapers and trade publications over the years including the New York Times, the San Francisco Examiner, PC World, Multimedia World and VR World. Topics she has covered in the past include virtual reality, email communities, privacy and technology, online gravesite memorials, and, of course, multiplatform and interactive television. Her work has received awards from the Computer Press Association and the Western Regional Magazine Association. View Guest page

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Jeff Taylor

Jeff Taylor is a seasoned executive who is focused on Sponsor relations at TechCrunch, who's most well known events are TechCrunch Disrupt , the premier startup conference in the states and Europe, produced by the publisher TechCrunch, that focuses on bringing together the ecosystem around technology startups and assembling a stage where the heavy weights of the industry hash it out with the TechCrunch editorial staff. Their other events include the TechCrunch meetups and the annual Crunchies award show in SF. View Guest page

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Jessica Thorpe

Jessica is Co-founder and President of, and a pioneer in Social Commerce with over 10 years of progressive video production, influencer marketing and ecommerce experience. She is responsible for leading company strategy, building out a best in-class influencer marketing platform, and development of service offerings focused on bridging the gap between social media and ecommerce. She is passionate about helping brands and retailers authentically tell their stories to better engage consumers and drive greater sales. Prior to joining ten years ago, Jessica has held strategy and marketing roles at CourtTV (now TruTV). She is a Boston transplant, studied at Emerson College and is a busy mom of three. View Guest page

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Rishad Tobaccowala

Rishad Tobaccowala is Chief Strategist and member of the Directoire+ of Publicis Groupe, the world’s third largest communication firm. He was most recently the Chairman of DigitasLBi and of Razorfish, two global firms owned by the Publicis Groupe focused on marketing and business transformation. Rishad was also the Chief Strategy and Innovation officer of VivaKi, a global leader in digital advertising solutions. He has 33 years of experience in marketing and has worked, helped grow, founded/co-founded or incubated for a variety of companies including Leo Burnett, Starcom, SMG Next, Starcom IP, Giant Step, Play, and Denuo. Rishad is also Chairman of The Tobaccowala Foundation, which helps 10,000 people in India access better education and healthcare. Rishad was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five “Marketing Innovators”. Rishad has earned a BS in Mathematics and Economics from the University View Guest page

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David Tochterman

David is the CEO of Canvas Media Studios which he co-founded with Emmy Award winning digital creator Bernie Su. Canvas' most recent project VANITY is a partnership with StyleHaul and Maybelline. Previous projects include the groundbreaking interactive web series THE LIZZIE BENNET DIARIES, an adaptation of Jane Austen's Pride and Prejudice which won the first Prime Time Emmy for a You Tube distributed series in 2013. Follow-up project EMMA APPROVED, another Austen adaptation is a five-media multiplatform series which recently won a second Emmy Award for 2015. Through his consulting company Versatility Media, David provides strategic representation of media and marketing companies, and content creators including ABC Digital, PBS Digital Studios, Starz Digital Media and Sway Group. David became an early crossover digital media pioneer when he was recruited to launch the groundbreaking interactive video website CHANNELBLAST View Guest page

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Kevin Winston

Kevin Winston (@kevinwinston) is the founder of Digital LA, the LA-based networking group of professionals in digital entertainment (movies, TV, web series, music, games, VFX), start-ups, social media, marketing, and advertising, reaching more than 60,000 members via its newsletter, Facebook, Twitter and LinkedIn groups., @DigitalLA.
Kevin is also founder of Silicon Beach Fest, the first and largest tech, startup and entertainment conference in LA. The fest brings together LA's accelerators, startups and Hollywood digital entertainment. The fest attracts more than 2,000 attendees with a multi-day fest in the summer, and a one-day event in the fall. Silicon Beach Fest has been covered by Forbes, TechCrunch, PandoDaily, LA Times, and other national and local press.
Previously, Kevin worked at Fox Interactive Media, MySpace, and IGN where he created social media marketing campaigns for movies, TV shows, web series and video games. View Guest page

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Shelly Zallis

Shelley has gone against the grain most of her career, starting in 2000 when she left the corporate world to pioneer online research. Shelley created OTX (Online Testing Exchange), which in just nine years became one of the largest and fastest growing research companies in the world. She sold OTX to Ipsos in 2010, where she led global innovation in over 80 countries. As the first female chief executive ranked in the research industry’s top 25, she changed the game, brought emotion and passion to the boardroom and has devoted herself to becoming a mentor and friend to women and leaders in her industry. Her most recent endeavors include launching The Female Quotient and The Girls’ Lounge, which supports and mentors women to help them stand out with their unique leadership powers and transform corporate culture together. Shelley continues to go against the grain to innovate and stimulate the industry. A pioneer,a wife and mother of three, she successfully juggles between CEO and Mom. View Guest page

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