Dr. Layne Norton, Fitness and Nutrition- The Myths + Truths
September 21, 2023
Hosted by Jodi Harrison Bauer
In this episode with Dr. Layne Norton, he breaks down all the truths and myths in the fitness and nutrition world. After getting frustrated by so-called fitness "influencers" Layne took matters into his own hands and began to use his own scientific research and conclusion to show the truth from BS. A self-proclaimed nerd who lifts heavy things, Layne completed his BS in Biochemistry with honors from Eckerd College in 2004 and a PhD in Nutritional Sciences with honors from the University of Illinois in 2010. His competitive athletic career highlights include four USA Powerlifting National titles (93kg weight class), 2015 Arnold Classic Champion (93kg), and an overall silver medal at the 2015 IPF World Championships (93kg). At the 2015 World Championships, he also won a gold medal in the squat, setting a world record (at the time) of 303 kg/668 lbs., breaking the previous record by 3kg. He attained natural bodybuilding pro status in 2006 and won the 2010 IFPA Pro International (heavyweight) and finished top 5 in the world championships. In 2022 Layne won gold at the IPF World Championships (93kg), making it back to Worlds for the first time since 2015. Most recently, Layne again won gold at the IPF National Championships (93kg), and will be heading back to Worlds to defend his title. As an innovator in the fitness industry, Layne helped popularize flexible dieting and online nutrition coaching/contest prep using an evidence-based and science-backed approach. From 2005 - 2018 he worked with over 1700 clients and over 500 competitors, with over 70 of them attaining pro status. Since moving away from online coaching, Layne has focused on writing books (Fat Loss Forever, The Complete Contest Prep Guide, and The Complete Reverse Dieting Guide), developing Carbon Diet Coach, a nutritional coaching app, and creating certification courses offered through the Clean Health Institute. In 2016 Layne co-founded and launched the Biolayne Workout Builder subscription platform which offers over 50 evidence-based workout programs for subscribers to choose from, with more being added monthly. In 2020 he launched Outwork Nutrition, an evidence-based supplement company, and in 2023 he partnered with Dr. Bill Campbell and the Clean Health Fitness Institute in the development of the Physique Coaching Academy. The Physique Coaching Academy is an in-depth mentorship program for current and aspiring fitness and nutrition coaches. Layne’s passion is helping others achieve their goals through education and hard work!
Thursday at 1 PM Pacific Time on VoiceAmerica Empowerment Channel
Welcome to Fearlessly Authentic, a weekly live radio show and podcast hosted by Jodi Harrison Bauer. Through powerful and honest conversations about their own journeys to live fearlessly and step into their truth and power and out of their comfort zones, Jodi and her guests aim to educate, empower, entertain and inspire those who may have forgotten who they were or lost a part of themselves along the way in life, health, love or business. Each week Jodi’s hope is to impact her listeners with the knowledge they need to embrace themselves for who they are and to not allow fear to stand in their way of living their most fearlessly authentic life ever!!
Jodi Harrison Bauer
Jodi Harrison Bauer is a two-time World Bikini Champion, founder and owner of JodiFit boutique fitness studio, host of Fearlessly Authentic podcast and the oldest woman to ever compete for the iconic Sports Illustrated Swimsuit Issue, making global headlines and the Top 60 finalists in 2019.
Growing up, Jodi was a people pleaser and scared of everything. She graduated with a BA from Simmons College in 1983. Jodi’s life changed forever when, at 42 years old, she built the courage to take control of her own happiness. Since then, Jodi has worked relentlessly to better herself, build her business, nurture her relationships and create the life she knew she always deserved, one with passion and purpose.
In doing so, she hasn’t followed the rules or fit in the box society wanted to put her in. She started competing in fitness shows when she was “too old,” opened a business at 50 and got re-married eight years later. She competed against women more than half her age for a spot in Sports Illustrated Swim to prove age and beauty are not directly correlated.
Today she defines herself as an ageless warrior and an advocate against ageism. In her studio, on her podcast and across her social channels, Jodi focuses on empowering women.
Jodi is the proud mother of two grown daughters and a rescue pup. Outside of JodiFit, you can find her on the beach or dancing like no one’s watching. She lives by the words “Never let fear stop you from being YOU."