Transforming Marketing with SongDivision’s Andy Sharpe
October 7, 2024
Hosted by David Chavez
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Episode Description
In this episode of The Strategy Sherpa Show™, host David Chavez talks with Andy Sharpe, founder and CEO of SongDivision. Andy shares his journey from professional musician and songwriter to leading a team that uses music to transform corporate culture. He discusses overcoming 15 years of marketing challenges by promoting an experienced internal employee to manage the team. By focusing on project management and leveraging specialized talent, Andy reshaped SongDivision’s marketing strategy and enhanced communication of the company’s value. Tune in to hear how this approach overcame long-standing issues and helped communicate the company’s value more effectively. This episode offers valuable insights on leveraging internal talent and effective team management.
The Strategy Sherpa Show
Mondays at 7 AM Pacific Time on VoiceAmerica Business Channel
Welcome to The Strategy Sherpa Show, a series of organic discussions between host David Chavez and a variety of notable business leaders centered around their most significant failures, and how they handled those challenges, so listeners can learn from these teachable moments and apply the lessons to their organizations. The conversations focus on improving businesses by discussing strategy, execution discipline, improving cash flow in an organization, and getting employees in the right seats doing the right things.
David Chavez
Imagine this: a boy who was nearly arrested at 12 years old and was homeless at 15 years old was determined to create a different life for himself. He started his first business at 16 years old and enlisted in the U.S. Army at age 19. By age 35, he had started and scaled multiple businesses, owned one of the largest CPA firms in Las Vegas, and was selected as one of the most distinguished business leaders in Nevada. He has since worked with hundreds of other CEOs and companies to help them achieve the results they are looking for. This is the story of David Chavez, Founder and CEO of Assured Strategy, a business strategy coaching firm. David is passionate about helping other business leaders build and implement solutions that work. Through the failures and successes he’s experienced first-hand as an entrepreneur, David has developed systems and processes that achieve results. Since 2009, Assured Strategy has led over 250 companies to the summit to experience organizational success, alignment, and profitable growth.