Billion Dollar Branding
December 1, 2017
Hosted by Jeff Spenard and Ryan Treasure
The opportunity to market a new, enhanced brand is an exciting chapter for any business and not an easy decision. Timing is critical for launch;You need to consider factors of competition, messaging, production, market forces, and money. Though the process may present various obstacles to overcome, an effective brand launch or transformation can completely redefine the business’s future potential. There are multiple pillars to branding and it’s critical you know exactly what effort required. You must have the right people in position or your demise is imminent. Now more than ever, social media has become paramount for marketing efforts. Today’s guest is being coined the “Billion Dollar Brand Man” who pushes the envelope by any means necessary when it comes to digital branding. Trevor is the automation and marketing king, what he shares will knock you off your rocker. Don't miss the tools that will help you leap into 2018 without boundaries.
Finding Your Frequency
Friday at 2 PM Pacific Time on VoiceAmerica Variety Channel
“Finding Your Frequency” is about more than just content and code. It is more than just philosophy and polishing your image. It’s about both failure and success, the difference between the two and all of the steps in between! Jeff and Ryan discuss the digital media space and all of its aspects. It’s about making the mistakes, taking the chances summoning the intestinal fortitude to step out of your comfort zone and discovering what you can accomplish when you decide to try, decide to learn, decide that you have something to say and Find Your Frequency! It’s live every Friday at 2 PM Pacific Time and 5 PM Eastern Time on the VoiceAmerica Variety Channel.
Jeff Spenard and Ryan Treasure
Jeff Spenard has over 20 plus years of broadcast media experience and is currently the owner of World Talk Radio, LLC, home to the VoiceAmerica Talk Radio Networks. Mr.Spenard is the former President of Modavox's Internet Radio division and also served on the Board of Directors. Jeff has worked with over a thousand industry professionals to help them establish a foothold within the media community. In 1994 he acted as the director of development, managing sales as an Executive Producer for a 50,000 watt independent talk station in New England. Over the course of three years, while building and strengthening a consistent format, the independent talk station expanded and purchased an additional 50,000 watt station in Phoenix, AZ. Mr. Spenard provided instrumental leadership and guidance for the independent talk station's growth and transformation. Following several years of development and syndicating programs, He realized the opportunity to navigate his experience towards Internet Based Radio and became one of the leading minds in the industry. Starting in early November 1999 Mr. Spenard visualized a format which ultimately became VoiceAmerica, a key member and one of the original "co-founders" of the Internet Talk Radio Network. In time Mr. Spenard rose to the level of Network Director, Vice President, President and now CEO of World Talk Radio, LLC. Jeff has worked to develop over 1000 radio programs and has expanded his business into Internet TV and other multimedia divisions. As a leader in the field, Internet TV has become a major focus, and with the addition of Broadway and Hollywood, just two of many projects to come, Gateway Media Group LLC, which is the video production company and runs www.VoiceAmerica.TV, also owned by Mr. Spenard, will be another strength in the multi-media industry and adds a new dimension to the overall growth.
Ryan has been in the Audio/Video Production field for 17 years. He started out with terrestrial radio in 1999 but quickly moved into "New Media". Ryan has been a thought leader in the Digital Media space for a decade and has been with VoiceAmerica.com since 2004. Managing Internet broadcasting and interactive web services. Ryan has been in many facets of the industry, including audio and video post-production editing, live audio production, and interactive web content delivery. "I love what I do, and Love technology. I am dedicated to making production operations and digital delivery a class act.